Kh\u00e1i qu\u00e1t du l\u1ecbch Vi\u1ec7t Nam n\u0103m 2020<\/strong><\/h3>\n\n\n\nN\u0103m 2020, \u0111\u1ea1i d\u1ecbch Covid-19 tr\u00f9m b\u00f3ng \u0111en l\u00ean th\u1ecb tr\u01b0\u1eddng du l\u1ecbch Vi\u1ec7t Nam. Theo T\u1ed5ng c\u1ee5c Du l\u1ecbch n\u0103m 2020, do vi\u1ec7c \u0111\u00f3ng c\u1eeda bi\u00ean gi\u1edbi \u0111\u1ec3 ng\u0103n ch\u1eb7n Covid-19, kh\u00e1ch qu\u1ed1c t\u1ebf \u0111\u1ebfn Vi\u1ec7t Nam ch\u1ec9 \u0111\u1ea1t kho\u1ea3ng 3,7 tri\u1ec7u l\u01b0\u1ee3t, gi\u1ea3m 79,5% so v\u1edbi 2019; kh\u00e1ch n\u1ed9i \u0111\u1ecba \u0111\u1ea1t 56 tri\u1ec7u l\u01b0\u1ee3t, gi\u1ea3m 34,1%; t\u1ed5ng thu du l\u1ecbch \u0111\u1ea1t 312 ngh\u00ecn t\u1ef7 \u0111\u1ed3ng, gi\u1ea3m 58,7% – m\u1ee9c gi\u1ea3m t\u01b0\u01a1ng \u0111\u01b0\u01a1ng 19 t\u1ef7 USD. Kho\u1ea3ng 40%-60% lao \u0111\u1ed9ng b\u1ecb m\u1ea5t vi\u1ec7c l\u00e0m ho\u1eb7c c\u1eaft gi\u1ea3m ng\u00e0y c\u00f4ng. Kho\u1ea3ng 95% doanh nghi\u1ec7p l\u1eef h\u00e0nh qu\u1ed1c t\u1ebf \u0111\u00e3 ng\u1eebng ho\u1ea1t \u0111\u1ed9ng. Nhi\u1ec1u kh\u00e1ch s\u1ea1n ph\u1ea3i \u0111\u00f3ng c\u1eeda, c\u00f4ng su\u1ea5t s\u1eed d\u1ee5ng ph\u00f2ng c\u00f3 th\u1eddi \u0111i\u1ec3m ch\u1ec9 \u0111\u1ea1t t\u1eeb 10%-15%.<\/p>\n\n\n\n
\n\nN\u0103m 2020 c\u0169ng ch\u1ee9ng ki\u1ebfn xu h\u01b0\u1edbng du l\u1ecbch t\u1ea1i ch\u1ed7 (stay vacation) ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd trong n\u01b0\u1edbc. Nhi\u1ec1u kh\u00e1ch s\u1ea1n t\u00ecm c\u00e1ch v\u1ef1c d\u1eady ho\u1ea1t \u0111\u1ed9ng b\u1eb1ng nh\u1eefng g\u00f3i gi\u1ea3m gi\u00e1 s\u00e2u, nh\u1eafm t\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch n\u1ed9i \u0111\u1ecba tr\u1ea3i nghi\u1ec7m k\u1ef3 ngh\u1ec9 t\u1ea1i ch\u1ed7. Xu h\u01b0\u1edbng stay vacation gi\u00fap du kh\u00e1ch n\u1ed9i \u0111\u1ecba c\u00f3 c\u01a1 h\u1ed9i t\u1eadn h\u01b0\u1edfng ng\u00e0y ngh\u1ec9 cu\u1ed1i tu\u1ea7n t\u1ea1i c\u00e1c kh\u00e1ch s\u1ea1n uy t\u00edn v\u1edbi gi\u00e1 gi\u1ea3m g\u1ea7n 50% so v\u1edbi tr\u01b0\u1edbc d\u1ecbch Covid-19 m\u00e0 ch\u1ea5t l\u01b0\u1ee3ng kh\u00f4ng \u0111\u1ed5i; \u0111\u1eb7c bi\u1ec7t trong nh\u00f3m kh\u00e1ch s\u1ea1n l\u1edbn t\u1ea1i H\u00e0 N\u1ed9i, TP. H\u1ed3 Ch\u00ed Minh, c\u00e1c khu du l\u1ecbch ngh\u1ec9 d\u01b0\u1ee1ng t\u1ea1i Nha Trang, Ph\u00fa Qu\u1ed1c, H\u1ea1 Long\u2026<\/p>\n<\/div>\n\n\n\n
\n![\"\"](\"https:\/\/www.dongthaptourism.com.vn\/wp-content\/uploads\/2021\/12\/dl011.png\")
<\/figure>\n<\/div>\n<\/div>\n\n\n\nNh\u1edd vi\u1ec7c chuy\u1ec3n h\u01b0\u1edbng k\u1ecbp th\u1eddi, ho\u1ea1t \u0111\u1ed9ng du l\u1ecbch n\u1ed9i \u0111\u1ecba \u0111\u00e3 \u0111\u01b0\u1ee3c kh\u1edfi \u0111\u1ed9ng tr\u1edf l\u1ea1i, mang l\u1ea1i nhi\u1ec1u k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c. C\u1ea3 n\u0103m 2020, l\u01b0\u1ee3ng kh\u00e1ch n\u1ed9i \u0111\u1ecba \u0111\u1ea1t 56 tri\u1ec7u l\u01b0\u1ee3t, chi\u1ebfm g\u1ea7n 66% l\u01b0\u1ee3ng kh\u00e1ch n\u1ed9i \u0111\u1ecba n\u0103m 2019. C\u00f4ng su\u1ea5t s\u1eed d\u1ee5ng ph\u00f2ng kh\u00e1ch s\u1ea1n \u1edf nhi\u1ec1u \u0111\u1ecba ph\u01b0\u01a1ng, nh\u01b0: \u0110\u00e0 L\u1ea1t, S\u1ea7m S\u01a1n, Sa Pa, H\u1ea1 Long, Ph\u00fa Qu\u1ed1c… \u0111\u00e3 \u0111\u1ea1t t\u1edbi 30%-50%, th\u1eddi k\u1ef3 cao \u0111i\u1ec3m, cu\u1ed1i tu\u1ea7n l\u00ean t\u1edbi 80%-90%.<\/p>\n\n\n\n
Covid-19 ho\u00e0nh h\u00e0nh g\u00e2y ra t\u00e1c \u0111\u1ed9ng ti\u00eau c\u1ef1c r\u1ea5t l\u1edbn \u0111\u1ebfn n\u1ec1n kinh t\u1ebf to\u00e0n c\u1ea7u v\u00e0 \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 m\u1ed9t cu\u1ed9c \u0110\u1ea1i Suy tho\u00e1i l\u1ea7n 2. Ng\u00e0nh du l\u1ecbch c\u0169ng kh\u00f4ng n\u1eb1m ngo\u00e0i t\u1ea7m \u1ea3nh h\u01b0\u1edfng n\u00e0y.<\/p>\n\n\n\n
C\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 ch\u1ee7 y\u1ebfu<\/strong><\/h3>\n\n\n\n\u0110\u1ee9ng tr\u01b0\u1edbc th\u1ef1c tr\u1ea1ng tr\u00ean, \u0111\u1ec3 du l\u1ecbch c\u00f3 th\u1ec3 t\u1ed3n t\u1ea1i v\u00e0 ph\u00e1t tri\u1ec3n b\u1ee9t ph\u00e1 sau khi d\u1ecbch b\u1ec7nh \u0111\u01b0\u1ee3c ki\u1ec3m so\u00e1t, ng\u00e0nh du l\u1ecbch Vi\u1ec7t Nam \u0111\u00e3 r\u1ea5t n\u1ed7 l\u1ef1c trong c\u00e1c ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn \u0111i\u1ec3m \u0111\u1ebfn. B\u00ean c\u1ea1nh vi\u1ec7c k\u00edch c\u1ea7u du l\u1ecbch n\u1ed9i \u0111\u1ecba \u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 \u0111i\u1ec3m \u0111\u1ebfn an to\u00e0n, th\u00ec v\u1eabn kh\u00f4ng ng\u1eebng tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng nh\u1eadn th\u1ee9c v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam \u0111\u1ed1i v\u1edbi du kh\u00e1ch qu\u1ed1c t\u1ebf.<\/p>\n\n\n\n
N\u0103m 2020, nh\u1edd vi\u1ec7c ki\u1ec3m so\u00e1t t\u1ed1t \u0111\u1ea1i d\u1ecbch Covid-19 trong th\u1eddi gian s\u1edbm nh\u1ea5t g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi c\u1ed9ng \u0111\u1ed3ng qu\u1ed1c t\u1ebf, c\u00f9ng quy\u1ebft t\u00e2m th\u1ef1c hi\u1ec7n m\u1ee5c ti\u00eau k\u00e9p \u201cv\u1eeba b\u1ea3o \u0111\u1ea3m an to\u00e0n ph\u00f2ng, ch\u1ed1ng d\u1ecbch v\u1eeba ph\u1ee5c h\u1ed3i kinh t\u1ebf\u201d c\u1ee7a Ch\u00ednh ph\u1ee7, T\u1ed5ng c\u1ee5c Du l\u1ecbch \u0111\u00e3 x\u00e1c \u0111\u1ecbnh c\u01a1 c\u1ea5u l\u1ea1i th\u1ecb tr\u01b0\u1eddng du l\u1ecbch, l\u1ea5y du l\u1ecbch n\u1ed9i \u0111\u1ecba l\u00e0m m\u0169i nh\u1ecdn, nhanh ch\u00f3ng tri\u1ec3n khai c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh k\u00edch c\u1ea7u du l\u1ecbch n\u1ed9i \u0111\u1ecba, g\u1ed3m: \u201cNg\u01b0\u1eddi Vi\u1ec7t Nam \u0111i du l\u1ecbch Vi\u1ec7t Nam\u201d v\u00e0o th\u00e1ng 5\/2020, \u201cDu l\u1ecbch Vi\u1ec7t Nam an to\u00e0n, h\u1ea5p d\u1eabn\u201d v\u00e0o th\u00e1ng 9\/2020 \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u1ea9y m\u1ea1nh tri\u1ec3n khai.<\/p>\n\n\n\n
C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh k\u00edch c\u1ea7u n\u1ed9i \u0111\u1ecba kh\u00f4ng ch\u1ec9 nh\u1eafm t\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng l\u00e0 ng\u01b0\u1eddi Vi\u1ec7t Nam, m\u00e0 c\u1ea3 nh\u1eefng ng\u01b0\u1eddi n\u01b0\u1edbc ngo\u00e0i \u0111ang sinh s\u1ed1ng l\u00e2u d\u00e0i t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 h\u01b0\u1edfng \u1ee9ng c\u1ee7a c\u00e1c c\u00f4ng ty l\u1eef h\u00e0nh, doanh nghi\u1ec7p ho\u1ea1t \u0111\u1ed9ng du l\u1ecbch v\u00e0 c\u1ea3 c\u1ee7a c\u00e1c \u0111\u1ecba ph\u01b0\u01a1ng tr\u00ean c\u1ea3 n\u01b0\u1edbc. Ch\u01b0a n\u0103m n\u00e0o c\u00e1c tour trong n\u01b0\u1edbc l\u1ea1i \u0111a d\u1ea1ng nh\u01b0 n\u0103m 2020 v\u00e0 n\u1eeda \u0111\u1ea7u n\u0103m 2021 v\u1edbi nhi\u1ec1u m\u1ee9c gi\u00e1, th\u1eddi gian v\u00e0 h\u01b0\u1edbng \u0111\u1ebfn c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng. H\u00e0ng lo\u1ea1t c\u00e1c li\u00ean minh k\u00edch c\u1ea7u du l\u1ecbch \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh trong c\u1ea3 n\u01b0\u1edbc v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u00f3 m\u1ee9c gi\u00e1 ng\u00e0y c\u00e0ng h\u1ea5p d\u1eabn v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 c\u0169ng \u0111\u01b0\u1ee3c n\u00e2ng cao h\u01a1n. \u0110i\u1ec3n h\u00ecnh l\u00e0 Ch\u01b0\u01a1ng tr\u00ecnh li\u00ean k\u1ebft gi\u1eefa TP. H\u1ed3 Ch\u00ed Minh v\u1edbi c\u00e1c v\u00f9ng trong c\u1ea3 n\u01b0\u1edbc, nh\u01b0: \u0110\u1ed3ng b\u1eb1ng s\u00f4ng C\u1eedu Long, \u0110\u00f4ng Nam B\u1ed9, c\u00e1c t\u1ec9nh T\u00e2y B\u1eafc m\u1edf r\u1ed9ng, c\u00e1c t\u1ec9nh \u0110\u00f4ng B\u1eafc. Hay ch\u01b0\u01a1ng tr\u00ecnh li\u00ean k\u1ebft k\u00edch c\u1ea7u du l\u1ecbch gi\u1eefa H\u00e0 N\u1ed9i, TP H\u1ed3 Ch\u00ed Minh v\u00e0 c\u00e1c t\u1ec9nh, th\u00e0nh v\u00f9ng Kinh t\u1ebf tr\u1ecdng \u0111i\u1ec3m mi\u1ec1n Trung; Ch\u01b0\u01a1ng tr\u00ecnh li\u00ean minh k\u00edch c\u1ea7u c\u1ee7a 3 t\u1ec9nh Ngh\u1ec7 An – H\u1ea3i Ph\u00f2ng – B\u00ecnh \u0110\u1ecbnh; Ch\u01b0\u01a1ng tr\u00ecnh li\u00ean k\u1ebft k\u00edch c\u1ea7u du l\u1ecbch Thu \u0110\u00f4ng mi\u1ec1n B\u1eafc\u2026<\/p>\n\n\n\n
N\u0103m 2020, song song v\u1edbi vi\u1ec7c chuy\u1ec3n h\u01b0\u1edbng l\u1ea5y th\u1ecb tr\u01b0\u1eddng n\u1ed9i \u0111\u1ecba l\u00e0m m\u0169i nh\u1ecdn \u0111\u1ec3 v\u1ef1c d\u1eady ng\u00e0nh du l\u1ecbch, du l\u1ecbch Vi\u1ec7t Nam \u0111\u00e3 nhanh ch\u00f3ng n\u1eafm b\u1eaft vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i s\u1ed1. \u0110\u1ea1i d\u1ecbch Covid -19 l\u00e0 m\u1ed9t \u201cc\u00fa hu\u00fdch\u201d m\u1ea1nh m\u1ebd \u0111\u1ec3 t\u1ea5t c\u1ea3 c\u00e1c doanh nghi\u1ec7p, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c doanh nghi\u1ec7p du l\u1ecbch, ph\u1ea3i nhanh ch\u00f3ng tri\u1ec3n khai ph\u01b0\u01a1ng th\u1ee9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u1ec3 ti\u1ebfp c\u1eadn t\u1edbi nhi\u1ec1u kh\u00e1ch h\u00e0ng h\u01a1n, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n, gi\u1ea3m chi ph\u00ed v\u00e0 t\u0103ng hi\u1ec7u qu\u1ea3 c\u1ee7a ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn.<\/p>\n\n\n\n
N\u0103m 2020, c\u1ea3 n\u01b0\u1edbc \u0111\u00e3 ch\u1ee9ng ki\u1ebfn n\u1ed7 l\u1ef1c v\u01b0\u1ee3t b\u1eadc c\u1ee7a c\u1ea3 ng\u00e0nh du l\u1ecbch Vi\u1ec7t Nam nh\u1eb1m t\u0103ng c\u01b0\u1eddng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 thay \u0111\u1ed5i c\u00e1ch th\u1ee9c truy\u1ec1n th\u00f4ng c\u0169ng nh\u01b0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi. C\u00e1c c\u00f4ng ty l\u1eef h\u00e0nh t\u1ea1i Vi\u1ec7t Nam l\u00e0 nh\u1eefng \u0111\u01a1n v\u1ecb nhanh ch\u00f3ng b\u1eaft k\u1ecbp xu h\u01b0\u1edbng chuy\u1ec3n \u0111\u1ed5i s\u1ed1. H\u1ea7u h\u1ebft c\u00f4ng ty du l\u1ecbch l\u1edbn, nh\u01b0: Saigontourist, Vietravel, Hanoitourist, Vietrantour, Goldentour\u2026 \u0111\u1ec1u \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7, th\u1ef1c hi\u1ec7n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong c\u00f4ng t\u00e1c qu\u1ea3n l\u00fd, x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m m\u1edbi, qu\u1ea3ng b\u00e1 tour, giao d\u1ecbch v\u1edbi kh\u00e1ch h\u00e0ng th\u00f4ng qua c\u00e1c \u1ee9ng d\u1ee5ng tr\u00ean n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 s\u1ed1 h\u00f3a.<\/p>\n\n\n\n
B\u00ean c\u1ea1nh c\u00e1c c\u00f4ng ty l\u1eef h\u00e0nh \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7, c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch tr\u00ean kh\u1eafp \u0111\u1ea5t n\u01b0\u1edbc c\u0169ng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m du l\u1ecbch th\u00f4ng minh, qu\u1ea3ng b\u00e1 du l\u1ecbch. Nh\u1eefng \u0111i\u1ec3m \u0111\u1ebfn nh\u01b0: Khu di t\u00edch V\u0103n Mi\u1ebfu – Qu\u1ed1c T\u1eed Gi\u00e1m, Ho\u00e0ng th\u00e0nh Th\u0103ng Long, Nh\u00e0 t\u00f9 H\u1ecfa L\u00f2, L\u00e0ng g\u1ed1m s\u1ee9 B\u00e1t Tr\u00e0ng, Dinh \u0110\u1ed9c L\u1eadp, B\u01b0u \u0111i\u1ec7n TP. H\u1ed3 Ch\u00ed Minh, B\u1ea3o t\u00e0ng \u0110i\u00eau kh\u1eafc Ch\u0103m \u0110\u00e0 N\u1eb5ng, Hang M\u00faa, v\u01b0\u1eddn chim Thung Nham (Ninh B\u00ecnh)… \u0111\u00e3 \u1ee9ng d\u1ee5ng th\u00e0nh c\u00f4ng h\u1ec7 th\u1ed1ng thuy\u1ebft minh t\u1ef1 \u0111\u1ed9ng, ra m\u1eaft website tra c\u1ee9u th\u00f4ng tin \u0111i\u1ec3m \u0111\u1ebfn, tri\u1ec3n khai tour th\u1ef1c t\u1ebf \u1ea3o.<\/p>\n\n\n\n
N\u0103m 2020, c\u00f9ng v\u1edbi c\u00e1c doanh nghi\u1ec7p, T\u1ed5ng c\u1ee5c Du l\u1ecbch \u0111\u00e3 \u0111\u01b0a v\u00e0o s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng \u201cDu l\u1ecbch Vi\u1ec7t Nam an to\u00e0n\u201d \u0111\u1ec3 g\u00f3p ph\u1ea7n tri\u1ec3n khai hi\u1ec7u qu\u1ea3 ch\u01b0\u01a1ng tr\u00ecnh k\u00edch c\u1ea7u du l\u1ecbch giai \u0111o\u1ea1n 2. C\u00f9ng v\u1edbi \u0111\u00f3 T\u1ed5ng c\u1ee5c du l\u1ecbch, v\u00e0 c\u00e1c s\u1edf du l\u1ecbch \u0111\u1ecba ph\u01b0\u01a1ng c\u0169ng tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng tr\u1ef1c tuy\u1ebfn, ph\u00e1t tri\u1ec3n h\u1ec7 th\u1ed1ng c\u01a1 s\u1edf d\u1eef li\u1ec7u du l\u1ecbch qu\u1ed1c gia, k\u1ebft n\u1ed1i li\u00ean th\u00f4ng v\u1edbi c\u00e1c B\u1ed9, ng\u00e0nh li\u00ean quan v\u00e0 t\u1eeb Trung \u01b0\u01a1ng \u0111\u1ebfn \u0111\u1ecba ph\u01b0\u01a1ng.<\/p>\n\n\n\n
\u0110\u1eb7c bi\u1ec7t, b\u1ea5t ch\u1ea5p nh\u1eefng t\u00ea li\u1ec7t trong ho\u1ea1t \u0111\u1ed9ng v\u00ec \u201cb\u00e3o Covid-19\u201d, du l\u1ecbch Vi\u1ec7t Nam n\u0103m 2020 v\u1eabn ghi d\u1ea5u b\u1eb1ng lo\u1ea1t gi\u1ea3i th\u01b0\u1edfng qu\u1ed1c t\u1ebf uy t\u00edn v\u00e0 c\u00f3 m\u1eb7t th\u01b0\u1eddng xuy\u00ean tr\u00ean c\u00e1c t\u1ea1p ch\u00ed l\u1eef h\u00e0nh uy t\u00edn c\u1ee7a th\u1ebf gi\u1edbi. C\u1ee5 th\u1ec3, th\u00e1ng 11\/2020, v\u01b0\u1ee3t qua nhi\u1ec1u \u1ee9ng vi\u00ean \u201cn\u1eb7ng k\u00fd\u201d t\u1ea1i cu\u1ed9c b\u00ecnh ch\u1ecdn c\u1ee7a Gi\u1ea3i th\u01b0\u1edfng Du l\u1ecbch Th\u1ebf gi\u1edbi (WTA), du l\u1ecbch Vi\u1ec7t Nam \u0111\u00e3 gi\u00e0nh \u0111\u01b0\u1ee3c nhi\u1ec1u b\u00ecnh ch\u1ecdn \u1edf nhi\u1ec1u h\u1ea1ng m\u1ee5c c\u1ee7a gi\u1ea3i th\u01b0\u1edfng \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 gi\u1ea3i Oscar c\u1ee7a ng\u00e0nh du l\u1ecbch th\u1ebf gi\u1edbi, Vi\u1ec7t Nam \u0111\u01b0\u1ee3c trao t\u1eb7ng gi\u1ea3i th\u01b0\u1edfng \u0110i\u1ec3m \u0111\u1ebfn Di s\u1ea3n h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi. \u0110\u00e2y l\u00e0 n\u0103m th\u1ee9 2 li\u00ean ti\u1ebfp Vi\u1ec7t Nam vinh d\u1ef1 \u0111\u01b0\u1ee3c nh\u1eadn gi\u1ea3i th\u01b0\u1edfng danh gi\u00e1 n\u00e0y.<\/p>\n\n\n\n
\u1ede khu v\u1ef1c ch\u00e2u \u00c1, Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c \u0111\u01b0\u1ee3c b\u00ecnh ch\u1ecdn l\u00e0 \u0110i\u1ec3m \u0111\u1ebfn V\u0103n h\u00f3a, \u0110i\u1ec3m \u0111\u1ebfn Di s\u1ea3n v\u00e0 \u0110i\u1ec3m \u0111\u1ebfn \u1ea8m th\u1ef1c h\u00e0ng \u0111\u1ea7u ch\u00e2u \u00c1, c\u00f9ng v\u1edbi danh hi\u1ec7u \u0110i\u1ec3m \u0111\u1ebfn Golf t\u1ed1t nh\u1ea5t ch\u00e2u \u00c1. Nhi\u1ec1u \u0111\u01a1n v\u1ecb cung \u1ee9ng d\u1ecbch v\u1ee5 du l\u1ecbch c\u1ee7a Vi\u1ec7t Nam c\u0169ng \u0111\u01b0\u1ee3c trao t\u1eb7ng c\u00e1c gi\u1ea3i th\u01b0\u1edfng qu\u1ed1c t\u1ebf danh gi\u00e1, nh\u01b0: Sun Group, VinGroup, VietnamAirlines, Vietravel\u2026 \u0110\u1eb7c bi\u1ec7t, Sun World Ba Na Hills (\u0110\u00e0 N\u1eb5ng) ti\u1ebfp t\u1ee5c ghi d\u1ea5u \u1ea5n v\u1edbi gi\u1ea3i th\u01b0\u1edfng C\u00f4ng vi\u00ean ch\u1ee7 \u0111\u1ec1 h\u00e0ng \u0111\u1ea7u ch\u00e2u \u00c1.<\/em><\/p>\n\n\n\nNgo\u00e0i ra, nh\u1eb1m duy tr\u00ec s\u1ef1 k\u1ebft n\u1ed1i gi\u1eefa du l\u1ecbch Vi\u1ec7t Nam v\u00e0 kh\u00e1ch qu\u1ed1c t\u1ebf trong b\u1ed1i c\u1ea3nh gi\u00e3n c\u00e1ch x\u00e3 h\u1ed9i v\u00ec \u0111\u1ea1i d\u1ecbch Covid-19, n\u0103m 2020, T\u1ed5ng c\u1ee5c du l\u1ecbch ti\u1ebfp t\u1ee5c th\u1ef1c hi\u1ec7n qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh \u0111\u1ea5t n\u01b0\u1edbc, con ng\u01b0\u1eddi, du l\u1ecbch Vi\u1ec7t Nam tr\u00ean k\u00eanh truy\u1ec1n h\u00ecnh n\u1ed5i ti\u1ebfng CNN qua \u0111o\u1ea1n clip d\u00e0i 30 gi\u00e2y mang t\u00ean \u201cWhy not Viet Nam?\u201d. \u0110\u00e2y l\u00e0 chi\u1ebfn d\u1ecbch l\u1edbn nh\u1ea5t c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam cho kh\u00e1ch n\u01b0\u1edbc ngo\u00e0i trong n\u0103m \u0111\u1ec3 chu\u1ea9n b\u1ecb cho th\u1eddi \u0111i\u1ec3m m\u1edf c\u1eeda du l\u1ecbch qu\u1ed1c t\u1ebf \u0111\u1ebfn Vi\u1ec7t Nam.<\/p>\n\n\n\n
Th\u00e1ng 6\/2020, TP. \u0110\u00e0 N\u1eb5ng c\u0169ng k\u00fd k\u1ebft qu\u1ea3ng b\u00e1 du l\u1ecbch \u0110\u00e0 N\u1eb5ng v\u1edbi k\u00eanh truy\u1ec1n h\u00ecnh qu\u1ed1c t\u1ebf BBC. Theo \u0111\u00f3, m\u1ed7i ng\u00e0y BBC khu v\u1ef1c ch\u00e2u \u00c1-Th\u00e1i B\u00ecnh D\u01b0\u01a1ng (ph\u1ee7 s\u00f3ng \u1edf h\u01a1n 200 qu\u1ed1c gia) ph\u00e1t clip gi\u1edbi thi\u1ec7u v\u1ec1 \u0110\u00e0 N\u1eb5ng c\u00f3 \u0111\u1ed9 d\u00e0i 30 gi\u00e2y. Th\u1eddi l\u01b0\u1ee3ng ph\u00e1t s\u00f3ng l\u00e0 98 l\u1ea7n v\u00e0o c\u00e1c gi\u1edd cao \u0111i\u1ec3m.<\/p>\n\n\n\n
K\u1ebft qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u1ee7a ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1<\/strong><\/h2>\n\n\n\nTh\u1ef1c t\u1ebf tr\u00ean cho th\u1ea5y, ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam \u0111ang c\u00f3 nh\u1eefng b\u01b0\u1edbc \u0111\u1ed5i m\u1edbi quan tr\u1ecdng, n\u00e2ng cao t\u00ednh chuy\u00ean nghi\u1ec7p, hi\u1ec7u qu\u1ea3, \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh du l\u1ecbch Vi\u1ec7t Nam, kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a Vi\u1ec7t Nam tr\u00ean b\u1ea3n \u0111\u1ed3 du l\u1ecbch th\u1ebf gi\u1edbi, \u0111\u00f3ng g\u00f3p m\u1ed9t ph\u1ea7n kh\u00f4ng nh\u1ecf v\u00e0o s\u1ef1 ph\u00e1t tri\u1ec3n kinh t\u1ebf c\u1ee7a \u0111\u1ea5t n\u01b0\u1edbc. N\u0103m 2020, trong khi du l\u1ecbch th\u1ebf gi\u1edbi t\u00ea li\u1ec7t v\u00ec \u0111\u1ea1i d\u1ecbch Covid-19, th\u00ec du l\u1ecbch Vi\u1ec7t Nam v\u1eabn \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn tr\u00ean nhi\u1ec1u t\u1ea1p ch\u00ed danh ti\u1ebfng th\u1ebf gi\u1edbi, nh\u01b0: t\u1ea1p ch\u00ed du l\u1ecbch n\u1ed5i ti\u1ebfng c\u1ee7a Australia Lonely Planet \u0111\u00e3 l\u1ef1a ch\u1ecdn Vi\u1ec7t Nam l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn c\u00f3 \u1ea9m th\u1ef1c t\u1ed1t nh\u1ea5t cho chuy\u1ebfn du l\u1ecbch c\u00e1 nh\u00e2n n\u0103m 2021; T\u1ea1p ch\u00ed Travel+Leisure c\u1ee7a M\u1ef9 \u0111\u00e3 x\u1ebfp Vi\u1ec7t Nam \u0111\u1ee9ng th\u1ee9 16 trong danh s\u00e1ch 20 \u0111i\u1ec3m \u0111\u1ebfn d\u00e0nh cho du l\u1ecbch c\u00e1 nh\u00e2n trong n\u0103m 2021; T\u1ea1p ch\u00ed du l\u1ecbch uy t\u00edn c\u1ee7a M\u1ef9 Cond\u00e9 Nast Traveler (CNTraveler) \u0111\u00e3 b\u00ecnh ch\u1ecdn Vi\u1ec7t Nam \u0111\u1ee9ng \u1edf v\u1ecb tr\u00ed th\u1ee9 9 trong 20 qu\u1ed1c gia l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn y\u00eau th\u00edch n\u0103m 2020. C\u00e1c \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a Vi\u1ec7t Nam, nh\u01b0: v\u1ecbnh H\u1ea1 Long, v\u1ecbnh Lan H\u1ea1, hang S\u01a1n \u0110o\u00f2ng, Ninh B\u00ecnh, Sa Pa, H\u00e0 N\u1ed9i, TP H\u1ed3 Ch\u00ed Minh, H\u00f2a B\u00ecnh, Ph\u00fa Qu\u1ed1c\u2026 lu\u00f4n l\u00e0 n\u1eb1m trong c\u00e1c b\u1ea3ng x\u1ebfp h\u1ea1ng g\u1ee3i \u00fd \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a c\u00e1c t\u1ea1p ch\u00ed v\u00e0 trang \u0111\u00e1nh gi\u00e1 du l\u1ecbch c\u1ee7a th\u1ebf gi\u1edbi.<\/p>\n\n\n\n
V\u1edbi vi\u1ec7c \u0111\u1ea7u t\u01b0 ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch t\u1ea1i nhi\u1ec1u \u0111\u1ecba b\u00e0n tr\u00ean c\u1ea3 n\u01b0\u1edbc, du l\u1ecbch Vi\u1ec7t Nam \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf \u0111\u00e1nh gi\u00e1 l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn m\u1edbi n\u1ed5i c\u00f3 nhi\u1ec1u ti\u1ec1m n\u0103ng ph\u00e1t tri\u1ec3n; l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n li\u00ean t\u1ee5c, t\u1ed1c \u0111\u1ed9 \u0111\u1ea7u t\u01b0 l\u1edbn, s\u1ef1 thay \u0111\u1ed5i di\u1ec7n m\u1ea1o nhanh ch\u00f3ng; c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn, c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch li\u00ean t\u1ee5c \u0111\u01b0\u1ee3c m\u1edf r\u1ed9ng \u1edf nhi\u1ec1u \u0111i\u1ec3m \u0111\u1ebfn t\u1ea1o ra s\u1ee9c c\u1ea1nh tranh v\u00e0 s\u1ee9c h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n
V\u1eabn c\u00f2n nhi\u1ec1u h\u1ea1n <\/strong>ch\u1ebf<\/strong><\/h3>\n\n\n\nB\u00ean c\u1ea1nh nh\u1eefng k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c, th\u00ec ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam c\u0169ng c\u00f3 nh\u1eefng h\u1ea1n ch\u1ebf, \u0111\u00f3 l\u00e0:<\/p>\n\n\n\n
– Ho\u1ea1t \u0111\u1ed9ng trong c\u01a1 ch\u1ebf th\u1ecb tr\u01b0\u1eddng, vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111\u1eb7c th\u00f9 v\u00e0 l\u00e0 ho\u1ea1t \u0111\u1ed9ng marketing x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch \u0111\u1ebfn c\u00e1c th\u1ecb tr\u01b0\u1eddng du l\u1ecbch tr\u1ecdng \u0111i\u1ec3m v\u1eabn l\u00e0 \u0111i\u1ec3m y\u1ebfu c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam, d\u00f9 \u0111\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 r\u1ea5t quan tr\u1ecdng quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a kinh doanh du l\u1ecbch. Vi\u1ec7c \u0111\u1ea7u t\u01b0 x\u00e2y d\u1ef1ng, ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch, nh\u1ea5t l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111\u1eb7c th\u00f9 v\u00e0 ho\u1ea1t \u0111\u1ed9ng marketing x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch c\u00f2n nhi\u1ec1u b\u1ea5t c\u1eadp.<\/p>\n\n\n\n
– Hi\u1ec7n t\u1ea1i, ng\u00e2n s\u00e1ch qu\u1ea3ng b\u00e1 du l\u1ecbch c\u1ee7a Vi\u1ec7t Nam qu\u00e1 th\u1ea5p. B\u00ean c\u1ea1nh \u0111\u00f3, du l\u1ecbch Vi\u1ec7t Nam kh\u00f4ng c\u00f3 c\u01a1 quan qu\u1ea3ng b\u00e1 du l\u1ecbch qu\u1ed1c gia; ch\u01b0a c\u00f3 v\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n t\u1ea1i c\u00e1c th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m\u2026<\/p>\n\n\n\n
– Ch\u01b0\u01a1ng tr\u00ecnh qu\u1ea3ng b\u00e1 du l\u1ecbch c\u1ee7a Vi\u1ec7t Nam ch\u01b0a \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp m\u1ed9t c\u00e1ch quy m\u00f4 v\u00e0 b\u00e0i b\u1ea3n, m\u00e0 ch\u1ee7 y\u1ebfu l\u00e0 nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh, ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn du l\u1ecbch ri\u00eang r\u1ebd, manh m\u00fan, thi\u1ebfu s\u1ef1 \u0111\u1ecbnh h\u01b0\u1edbng r\u00f5 r\u00e0ng.<\/p>\n\n\n\n
– \u1ea4n ph\u1ea9m, t\u00e0i li\u1ec7u \u0111\u1ec3 qu\u1ea3ng c\u00e1o cho du l\u1ecbch Vi\u1ec7t Nam c\u00f2n ch\u01b0a phong ph\u00fa, \u0111\u1ea7y \u0111\u1ee7 v\u1ec1 ch\u1ee7ng lo\u1ea1i cho c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng th\u1ecb tr\u01b0\u1eddng kh\u00e1ch kh\u00e1c nhau. \u1ea4n ph\u1ea9m c\u00f2n ch\u01b0a h\u1ea5p d\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng, s\u1ed1 l\u01b0\u1ee3ng, t\u00ednh th\u1ed1ng nh\u1ea5t v\u00e0 th\u1ea9m m\u1ef9. N\u1ed9i dung thi\u1ebfu t\u00ednh s\u00e1ng t\u1ea1o. Vi\u1ec7c ph\u00e1t h\u00e0nh v\u00e0 ph\u00e2n ph\u00e1t \u1ea5n ph\u1ea9m ch\u01b0a c\u00f3 s\u1ef1 \u0111\u1ecbnh h\u01b0\u1edbng r\u00f5 r\u00e0ng n\u00ean ch\u01b0a \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng.<\/p>\n\n\n\n
– Vi\u1ec7c tham gia h\u1ed9i ch\u1ee3, l\u1ef1a ch\u1ecdn h\u1ed9i ch\u1ee3 \u0111\u1ec3 tham gia c\u00f2n thi\u1ebfu s\u1ef1 \u0111\u1ed3ng b\u1ed9 nghi\u00ean c\u1ee9u, ch\u1ecbu s\u1ef1 ch\u1ec9 \u0111\u1ea1o c\u1ee7a c\u1ea5p tr\u00ean<\/p>\n\n\n\n
– \u0110\u1ed9i ng\u0169 tham gia v\u00e0o ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 c\u00f2n ch\u01b0a chuy\u00ean nghi\u1ec7p, n\u00ean hi\u1ec7u qu\u1ea3 c\u00f4ng vi\u1ec7c c\u01b0a cao.<\/p>\n\n\n\n
– Du l\u1ecbch Vi\u1ec7t Nam ch\u01b0a s\u1eed d\u1ee5ng v\u00e0 ph\u00e1t huy \u0111\u01b0\u1ee3c h\u1ebft t\u00e1c d\u1ee5ng c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 x\u00fac ti\u1ebfn du l\u1ecbch; ch\u01b0a x\u00e2y d\u1ef1ng v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch m\u1ed9t c\u00e1ch b\u00e0i b\u1ea3n, ch\u01b0a li\u00ean k\u1ebft \u0111\u01b0\u1ee3c v\u1edbi c\u00e1c c\u00f4ng ty l\u1edbn \u0111\u1ec3 x\u00fac ti\u1ebfn ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch, vi\u1ec7c ti\u1ebfp th\u1ecb ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch tr\u00ean m\u1ea1ng internet ch\u01b0a ph\u00e1t huy \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n
NH\u1eeeNG GI\u1ea2I PH\u00c1P C\u1ea6N TH\u1ef0C HI\u1ec6N TRONG TH\u1edcI GIAN T\u1edaI<\/strong><\/h2>\n\n\n\nTh\u1ee9 nh\u1ea5t<\/strong>,<\/em> n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam, trong \u0111\u00f3 ch\u00fa tr\u1ecdng v\u00e0o gi\u1edbi thi\u1ec7u h\u00ecnh \u1ea3nh con ng\u01b0\u1eddi, c\u0169ng nh\u01b0 c\u00e1c di s\u1ea3n v\u0103n h\u00f3a c\u00f3 gi\u00e1 tr\u1ecb t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn n\u1ed5i ti\u1ebfng \u0111\u01b0\u1ee3c nhi\u1ec1u du kh\u00e1ch quan t\u00e2m. Tr\u01b0\u1edbc m\u1eaft, t\u1eadp trung v\u00e0o ph\u00e2n kh\u00fac du kh\u00e1ch trong n\u01b0\u1edbc.<\/p>\n\n\n\nTheo \u0111\u00f3, \u0111\u1ec3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 hi\u1ec7u qu\u1ea3, th\u00ec ng\u00e0nh du l\u1ecbch c\u00f9ng v\u1edbi ch\u00ednh quy\u1ec1n \u0111\u1ecba ph\u01b0\u01a1ng c\u1ea7n t\u1eadp trung v\u00e0o x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn, qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111i\u1ec3n h\u00ecnh \u0111\u01b0\u1ee3c nhi\u1ec1u du kh\u00e1ch y\u00eau th\u00edch. Ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch l\u00e0 t\u1ea1o ra s\u1ef1 nh\u1eadn bi\u1ebft v\u1ec1 c\u00e1c h\u00ecnh \u1ea3nh c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn theo t\u1eebng giai \u0111o\u1ea1n kh\u00e1c nhau m\u1ed9t c\u00e1ch kh\u00e1c bi\u1ec7t v\u00e0 h\u1ea5p d\u1eabn. M\u1ed9t trong nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u1ed1t l\u00f5i c\u1ee7a ng\u00e0nh du l\u1ecbch l\u00e0 qu\u1ea3n l\u00fd \u0111i\u1ec3m \u0111\u1ebfn, ti\u1ebfn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng marketing nh\u1eb1m nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, ch\u1ecdn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau cho \u0111i\u1ec3m \u0111\u1ebfn, \u0111\u1ecbnh v\u1ecb \u0111i\u1ec3m \u0111\u1ebfn, x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m \u0111\u1eb7c th\u00f9 cho \u0111i\u1ec3m \u0111\u1ebfn, t\u1eeb \u0111\u00f3 x\u00e2y d\u1ef1ng v\u00e0 qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn tr\u00ean th\u1ecb tr\u01b0\u1eddng du l\u1ecbch; x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1 ph\u00f9 h\u1ee3p cho \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, \u0111\u1ea7u t\u01b0 kinh ph\u00ed th\u00edch \u0111\u00e1ng cho c\u00f4ng t\u00e1c qu\u1ea3ng b\u00e1; t\u0103ng c\u01b0\u1eddng c\u00f4ng t\u00e1c qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00f4ng qua n\u00e2ng c\u1ea5p trang web du l\u1ecbch, x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng b\u00e1 h\u1ea5p d\u1eabn cho du l\u1ecbch; n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ph\u00e1t thanh, truy\u1ec1n h\u00ecnh, qu\u1ea3ng b\u00e1 v\u1ec1 \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, ti\u1ebfn t\u1edbi ph\u1ee7 s\u00f3ng qua v\u1ec7 tinh \u0111\u1ec3 qu\u1ea3ng b\u00e1 r\u1ed9ng r\u00e3i ra qu\u1ed1c t\u1ebf, tham gia c\u00e1c h\u1ed9i ch\u1ee3 du l\u1ecbch trong n\u01b0\u1edbc v\u00e0 n\u01b0\u1edbc ngo\u00e0i…<\/p>\n\n\n\n
B\u00ean c\u1ea1nh \u0111\u00f3, mu\u1ed1n qu\u1ea3ng b\u00e1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch c\u00f3 hi\u1ec7u qu\u1ea3, \u0111\u1ecba ph\u01b0\u01a1ng c\u1ea7n khai th\u00e1c t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i \u1ea5n ph\u1ea9m th\u00f4ng tin du l\u1ecbch \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng t\u1ea1i Vi\u1ec7t Nam do c\u01a1 quan qu\u1ea3n l\u00fd nh\u00e0 n\u01b0\u1edbc v\u1ec1 du l\u1ecbch, c\u00e1c doanh nghi\u1ec7p \u1ea5n h\u00e0nh v\u00e0 cung c\u1ea5p cho du kh\u00e1ch; t\u1ed5 ch\u1ee9c c\u00e1c chuy\u1ebfn famtrip, presstrip; tuy\u00ean truy\u1ec1n qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00f4ng qua c\u00e1c \u1ea5n ph\u1ea9m truy\u1ec1n th\u00f4ng, truy\u1ec1n h\u00ecnh; tham d\u1ef1 h\u1ed9i ch\u1ee3, h\u1ed9i th\u1ea3o v\u00e0 giao l\u01b0u c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc \u0111\u1ec3 gi\u1edbi thi\u1ec7u v\u1ec1 h\u00ecnh \u1ea3nh c\u1ee7a \u0111i\u1ec3m t\u1edbi kh\u00e1ch du l\u1ecbch, \u0111\u1ed1i t\u00e1c v\u00e0 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0; t\u0103ng c\u01b0\u1eddng h\u01a1n n\u1eefa ngu\u1ed3n kinh ph\u00ed cho ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn, qu\u1ea3ng b\u00e1\u2026<\/p>\n\n\n\n
Th\u1ee9 hai<\/strong>,<\/em> c\u00e1c c\u00f4ng ty du l\u1ecbch, l\u1eef h\u00e0nh c\u1ea7n t\u00edch c\u1ef1c h\u01a1n n\u1eefa trong vi\u1ec7c li\u00ean k\u1ebft v\u1edbi c\u00e1c c\u00f4ng ty v\u1eadn t\u1ea3i, h\u00e0ng kh\u00f4ng, c\u0169ng nh\u01b0 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn \u0111\u00e3 an to\u00e0n \u0111\u1ec3 thi\u1ebft k\u1ebf th\u00eam c\u00e1c g\u00f3i s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u01b0u \u0111\u00e3i d\u00e0nh cho du kh\u00e1ch n\u1ed9i \u0111\u1ecba. Trong b\u1ed1i c\u1ea3nh d\u1ecbch b\u1ec7nh v\u1eabn c\u00f2n lan r\u1ed9ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, th\u00ec vi\u1ec7c t\u1eadp trung khai th\u00e1c th\u1ecb tr\u01b0\u1eddng du l\u1ecbch n\u1ed9i \u0111\u1ecba v\u1eabn l\u00e0 gi\u1ea3i ph\u00e1p \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn cho ng\u00e0nh du l\u1ecbch Vi\u1ec7t nam hi\u1ec7n nay. Th\u1eddi gian t\u1edbi, du l\u1ecbch Vi\u1ec7t Nam c\u1ea7n t\u1eadp trung v\u00e0o c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch v\u0103n h\u00f3a v\u00e0 sinh th\u00e1i c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao. Vi\u1ec7c khai th\u00e1c c\u00e1c n\u00e9t v\u0103n h\u00f3a \u0111\u1ecba ph\u01b0\u01a1ng, nh\u01b0: l\u00e0ng ngh\u1ec1, c\u00e1c m\u00f3n \u0103n \u0111\u1eb7c s\u1ea3n, c\u00e1c n\u00e9t \u0111\u1eb7c tr\u01b0ng \u0111\u1eb7c th\u00f9 ri\u00eang c\u1ee7a t\u1eebng v\u00f9ng v\u00e0 s\u1eed d\u1ee5ng ng\u01b0\u1eddi d\u00e2n \u0111\u1ecba ph\u01b0\u01a1ng l\u00e0m thuy\u1ebft minh vi\u00ean c\u1ea7n \u0111\u01b0\u1ee3c ph\u00e1t huy hi\u1ec7u qu\u1ea3. Ngo\u00e0i ra, c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh v\u0103n h\u00f3a t\u00e2m linh c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n g\u1eafn li\u1ec1n v\u1edbi c\u00e1c gi\u00e1 tr\u1ecb v\u0103n h\u00f3a truy\u1ec1n th\u1ed1ng c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch. T\u1ea1o ra v\u00e0 l\u00e0m n\u1ed5i b\u1eadt c\u00e1c h\u00ecnh \u1ea3nh ri\u00eang bi\u1ec7t t\u1ea1o \u1ea5n t\u01b0\u1ee3ng khi du kh\u00e1ch tham gia du l\u1ecbch v\u0103n h\u00f3a.<\/p>\n\n\n\nTh\u1ee9 ba<\/strong>,<\/em> ti\u1ebfp t\u1ee5c tuy\u00ean truy\u1ec1n, gi\u00e1o d\u1ee5c n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 vai tr\u00f2 quan tr\u1ecdng c\u1ee7a du l\u1ecbch trong vi\u1ec7c ph\u00e1t tri\u1ec3n kinh t\u1ebf \u0111\u1ecba ph\u01b0\u01a1ng, kinh t\u1ebf v\u00f9ng t\u1edbi ng\u01b0\u1eddi d\u00e2n. Theo \u0111\u00f3, kh\u00f4ng ch\u1ec9 Nh\u00e0 n\u01b0\u1edbc, ng\u00e0nh du l\u1ecbch, m\u00e0 c\u1ea3 c\u1ed9ng \u0111\u1ed3ng c\u00f9ng chung tay qu\u1ea3ng b\u00e1 v\u1ec1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn \u1edf Vi\u1ec7t Nam t\u1edbi b\u1ea1n b\u00e8 qu\u1ed1c t\u1ebf; Qua \u0111\u00f3, kh\u00f4ng ch\u1ec9 thu h\u00fat kh\u00e1ch du l\u1ecbch, m\u00e0 c\u00f2n c\u00f3 \u00fd ngh\u0129a thu h\u00fat ngu\u1ed3n v\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o du l\u1ecbch Vi\u1ec7t Nam. Vi\u1ec7c thu h\u00fat c\u00e1c t\u1eadp \u0111o\u00e0n du l\u1ecbch c\u00f3 uy t\u00edn qu\u1ed1c t\u1ebf \u0111\u1ea7u t\u01b0 ph\u00e1t tri\u1ec3n du l\u1ecbch v\u00e0o Vi\u1ec7t Nam nh\u1eb1m gi\u1ea3i quy\u1ebft b\u00e0i to\u00e1n h\u1ea1 t\u1ea7ng v\u1eadt ch\u1ea5t cho ph\u00e1t tri\u1ec3n du l\u1ecbch, \u0111\u1ed3ng th\u1eddi h\u1ecd c\u0169ng l\u00e0 k\u00eanh qu\u1ea3ng b\u00e1 uy t\u00edn cho du l\u1ecbch Vi\u1ec7t Nam.<\/p>\n\n\n\nTh\u1ee9 t\u01b0,<\/strong> th\u00e0nh l\u1eadp th\u00eam c\u00e1c trung t\u00e2m h\u01b0\u1edbng d\u1eabn v\u00e0 cung c\u1ea5p th\u00f4ng tin v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam, v\u1ec1 ti\u1ec1m n\u0103ng – \u0111\u1ea5t n\u01b0\u1edbc v\u00e0 con ng\u01b0\u1eddi Vi\u1ec7t Nam cho kh\u00e1ch du l\u1ecbch qu\u1ed1c t\u1ebf t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch m\u1edbi khai th\u00e1c \u1edf v\u00f9ng \u0110\u00f4ng B\u1eafc, T\u00e2y B\u1eafc nh\u01b0 Y\u00ean B\u00e1i, H\u00e0 Giang, Cao B\u1eb1ng, S\u01a1n La, \u0110i\u1ec7n Bi\u00ean. B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c v\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n, chi nh\u00e1nh du l\u1ecbch t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch \u0111\u00e3 \u0111\u01b0\u1ee3c du kh\u00e1ch trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf bi\u1ebft \u0111\u1ebfn, nh\u01b0: H\u00e0 N\u1ed9i, TP. H\u1ed3 Ch\u00ed Minh, \u0110\u00e0 N\u1eb5ng, Hu\u1ebf\u2026, th\u00ec c\u1ea7n li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd h\u01a1n v\u1edbi c\u00e1c c\u01a1 quan, t\u1ed5 ch\u1ee9c (ngo\u1ea1i giao, h\u00e0ng kh\u00f4ng, th\u01b0\u01a1ng v\u1ee5…) \u0111\u1ec3 tri\u1ec3n khai c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh x\u00fac ti\u1ebfn hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\nTh\u1ee9 <\/strong>n\u0103m<\/strong>, <\/em>\u0111a d\u1ea1ng h\u00f3a c\u00e1c m\u1eb7t h\u00e0ng l\u01b0u ni\u1ec7m (thi\u1ebft k\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t nhi\u1ec1u lo\u1ea1i qu\u00e0 l\u01b0u ni\u1ec7m g\u1eafn li\u1ec1n v\u1edbi n\u00e9t v\u0103n h\u00f3a c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch \u0111\u1ec3 t\u1eb7ng cho du kh\u00e1ch); \u0111a d\u1ea1ng h\u00f3a c\u00e1c h\u00ecnh th\u1ee9c b\u00e1n h\u00e0ng l\u01b0u ni\u1ec7m cho du kh\u00e1ch t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, nh\u01b0: b\u00e1n t\u1ea1i kh\u00e1ch s\u1ea1n, nh\u00e0 tr\u01b0ng b\u00e0y, ch\u1ee3 d\u00e2n sinh… Th\u00f4ng qua ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, h\u00ecnh \u1ea3nh \u0111\u1ea5t n\u01b0\u1edbc, con ng\u01b0\u1eddi, v\u0103n h\u00f3a Vi\u1ec7t Nam c\u0169ng \u0111\u01b0\u1ee3c du kh\u00e1ch ti\u1ebfp nh\u1eadn v\u00e0 qu\u1ea3ng b\u00e1 ra th\u1ecb tr\u01b0\u1eddng du l\u1ecbch qu\u1ed1c t\u1ebf.<\/p>\n\n\n\nTh\u1ee9 <\/strong>s\u00e1u<\/strong>,<\/em> t\u0103ng c\u01b0\u1eddng, qu\u1ea3ng b\u00e1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn tr\u00ean nhi\u1ec1u k\u00eanh th\u00f4ng tin, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c k\u00eanh thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a nhi\u1ec1u du kh\u00e1ch. <\/em>Trong giai \u0111o\u1ea1n d\u1ecbch b\u1ec7nh Covid-19, Vi\u1ec7t Nam c\u1ea7n t\u0103ng c\u01b0\u1eddng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin trong qu\u1ea3ng b\u00e1, truy\u1ec1n th\u00f4ng, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m du l\u1ecbch m\u1edbi. T\u0103ng c\u01b0\u1eddng qu\u1ea3ng c\u00e1o h\u00ecnh \u1ea3nh du l\u1ecbch Vi\u1ec7t tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n qu\u1ea3ng c\u00e1o nh\u01b0 trang web, truy\u1ec1n h\u00ecnh, truy\u1ec1n thanh… X\u00e1c \u0111\u1ecbnh c\u00e1c k\u00eanh \u0111\u1ec3 \u0111\u01b0a th\u00f4ng tin t\u1edbi th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam. Ti\u1ebfn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng ph\u00e1t h\u00e0nh c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng b\u00e1; x\u00e2y d\u1ef1ng m\u1ed9t s\u1ed1 b\u1ed9 phim c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam; tham d\u1ef1 c\u00e1c h\u1ed9i ch\u1ee3, tri\u1ec3n l\u00e3m v\u1ec1 du l\u1ecbch qu\u1ed1c t\u1ebf; n\u00e2ng c\u1ea5p trang th\u00f4ng tin \u0111i\u1ec7n t\u1eed v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam\u2026\/.<\/p>\n\n\n\nT\u00c0I LI\u1ec6U THAM KH\u1ea2O<\/strong><\/p>\n\n\n\n1. T\u1ed5ng c\u1ee5c Du l\u1ecbch Vi\u1ec7t Nam (2019, 2020). B\u00e1o c\u00e1o t\u1ed5ng k\u1ebft ho\u1ea1t \u0111\u1ed9ng ng\u00e0nh du l\u1ecbch Vi\u1ec7t Nam n\u0103m 2019, 2020<\/em><\/p>\n\n\n\n2. Thanh Giang (2021). \u0110\u1ec3 du l\u1ecbch n\u1ed9i \u0111\u1ecba tr\u1edf th\u00e0nh ch\u1ee7 l\u1ef1c trong ph\u1ee5c h\u1ed3i du l\u1ecbch Vi\u1ec7t Nam<\/em>, truy c\u1eadp t\u1eeb https:\/\/baotintuc.vn\/du-lich\/de-du-lich-noi-dia-tro-thanh-chu-luc-trong-phuc-hoi-du-lich-viet-nam-20210708110812485.htm<\/p>\n\n\n\n3. Trang Linh (2021). Du l\u1ecbch Vi\u1ec7t Nam 2020: ph\u00e1t huy n\u1ed9i l\u1ef1c trong \u201cb\u00e3o Covid-19\u201d, <\/em>truy c\u1eadp t\u1eeb https:\/\/nhandan.vn\/dien-dan-dulich\/du-lich-viet-nam-2020-phat-huy-noi-luc-trong-bao-covid-19-630469\/<\/p>\n\n\n\n4. Trung t\u00e2m Th\u00f4ng tin du l\u1ecbch, T\u1ed5ng c\u1ee5c Du l\u1ecbch (2020). Nh\u00ecn l\u1ea1i n\u0103m 2020 c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam: \u1ee8ng ph\u00f3 Covid-19, ph\u1ee5c h\u1ed3i ho\u1ea1t \u0111\u1ed9ng, \u0111\u01b0\u1ee3c th\u1ebf gi\u1edbi vinh danh,<\/em> truy c\u1eadp t\u1eeb https:\/\/vietnamtourism.gov.vn\/index.php\/items\/35206<\/p>\n\n\n\nTS. T\u0103ng Th\u1ecb H\u1eb1ng, \u0110\u1ed7 Th\u00f9y Trang, Ph\u1ea1m Th\u1ecb Th\u00f9y Linh, Nguy\u1ec5n Th\u1ecb H\u1ed3ng H\u1ea1nh<\/strong><\/p>\n\n\n\nTr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc M\u1edf H\u00e0 N\u1ed9i<\/strong><\/p>\n\n\n\n
N\u0103m 2020 c\u0169ng ch\u1ee9ng ki\u1ebfn xu h\u01b0\u1edbng du l\u1ecbch t\u1ea1i ch\u1ed7 (stay vacation) ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd trong n\u01b0\u1edbc. Nhi\u1ec1u kh\u00e1ch s\u1ea1n t\u00ecm c\u00e1ch v\u1ef1c d\u1eady ho\u1ea1t \u0111\u1ed9ng b\u1eb1ng nh\u1eefng g\u00f3i gi\u1ea3m gi\u00e1 s\u00e2u, nh\u1eafm t\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch n\u1ed9i \u0111\u1ecba tr\u1ea3i nghi\u1ec7m k\u1ef3 ngh\u1ec9 t\u1ea1i ch\u1ed7. Xu h\u01b0\u1edbng stay vacation gi\u00fap du kh\u00e1ch n\u1ed9i \u0111\u1ecba c\u00f3 c\u01a1 h\u1ed9i t\u1eadn h\u01b0\u1edfng ng\u00e0y ngh\u1ec9 cu\u1ed1i tu\u1ea7n t\u1ea1i c\u00e1c kh\u00e1ch s\u1ea1n uy t\u00edn v\u1edbi gi\u00e1 gi\u1ea3m g\u1ea7n 50% so v\u1edbi tr\u01b0\u1edbc d\u1ecbch Covid-19 m\u00e0 ch\u1ea5t l\u01b0\u1ee3ng kh\u00f4ng \u0111\u1ed5i; \u0111\u1eb7c bi\u1ec7t trong nh\u00f3m kh\u00e1ch s\u1ea1n l\u1edbn t\u1ea1i H\u00e0 N\u1ed9i, TP. H\u1ed3 Ch\u00ed Minh, c\u00e1c khu du l\u1ecbch ngh\u1ec9 d\u01b0\u1ee1ng t\u1ea1i Nha Trang, Ph\u00fa Qu\u1ed1c, H\u1ea1 Long\u2026<\/p>\n<\/div>\n\n\n\n
<\/figure>\n<\/div>\n<\/div>\n\n\n\nNh\u1edd vi\u1ec7c chuy\u1ec3n h\u01b0\u1edbng k\u1ecbp th\u1eddi, ho\u1ea1t \u0111\u1ed9ng du l\u1ecbch n\u1ed9i \u0111\u1ecba \u0111\u00e3 \u0111\u01b0\u1ee3c kh\u1edfi \u0111\u1ed9ng tr\u1edf l\u1ea1i, mang l\u1ea1i nhi\u1ec1u k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c. C\u1ea3 n\u0103m 2020, l\u01b0\u1ee3ng kh\u00e1ch n\u1ed9i \u0111\u1ecba \u0111\u1ea1t 56 tri\u1ec7u l\u01b0\u1ee3t, chi\u1ebfm g\u1ea7n 66% l\u01b0\u1ee3ng kh\u00e1ch n\u1ed9i \u0111\u1ecba n\u0103m 2019. C\u00f4ng su\u1ea5t s\u1eed d\u1ee5ng ph\u00f2ng kh\u00e1ch s\u1ea1n \u1edf nhi\u1ec1u \u0111\u1ecba ph\u01b0\u01a1ng, nh\u01b0: \u0110\u00e0 L\u1ea1t, S\u1ea7m S\u01a1n, Sa Pa, H\u1ea1 Long, Ph\u00fa Qu\u1ed1c… \u0111\u00e3 \u0111\u1ea1t t\u1edbi 30%-50%, th\u1eddi k\u1ef3 cao \u0111i\u1ec3m, cu\u1ed1i tu\u1ea7n l\u00ean t\u1edbi 80%-90%.<\/p>\n\n\n\n
Covid-19 ho\u00e0nh h\u00e0nh g\u00e2y ra t\u00e1c \u0111\u1ed9ng ti\u00eau c\u1ef1c r\u1ea5t l\u1edbn \u0111\u1ebfn n\u1ec1n kinh t\u1ebf to\u00e0n c\u1ea7u v\u00e0 \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 m\u1ed9t cu\u1ed9c \u0110\u1ea1i Suy tho\u00e1i l\u1ea7n 2. Ng\u00e0nh du l\u1ecbch c\u0169ng kh\u00f4ng n\u1eb1m ngo\u00e0i t\u1ea7m \u1ea3nh h\u01b0\u1edfng n\u00e0y.<\/p>\n\n\n\n
C\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 ch\u1ee7 y\u1ebfu<\/strong><\/h3>\n\n\n\n\u0110\u1ee9ng tr\u01b0\u1edbc th\u1ef1c tr\u1ea1ng tr\u00ean, \u0111\u1ec3 du l\u1ecbch c\u00f3 th\u1ec3 t\u1ed3n t\u1ea1i v\u00e0 ph\u00e1t tri\u1ec3n b\u1ee9t ph\u00e1 sau khi d\u1ecbch b\u1ec7nh \u0111\u01b0\u1ee3c ki\u1ec3m so\u00e1t, ng\u00e0nh du l\u1ecbch Vi\u1ec7t Nam \u0111\u00e3 r\u1ea5t n\u1ed7 l\u1ef1c trong c\u00e1c ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn \u0111i\u1ec3m \u0111\u1ebfn. B\u00ean c\u1ea1nh vi\u1ec7c k\u00edch c\u1ea7u du l\u1ecbch n\u1ed9i \u0111\u1ecba \u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 \u0111i\u1ec3m \u0111\u1ebfn an to\u00e0n, th\u00ec v\u1eabn kh\u00f4ng ng\u1eebng tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng nh\u1eadn th\u1ee9c v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam \u0111\u1ed1i v\u1edbi du kh\u00e1ch qu\u1ed1c t\u1ebf.<\/p>\n\n\n\n
N\u0103m 2020, nh\u1edd vi\u1ec7c ki\u1ec3m so\u00e1t t\u1ed1t \u0111\u1ea1i d\u1ecbch Covid-19 trong th\u1eddi gian s\u1edbm nh\u1ea5t g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi c\u1ed9ng \u0111\u1ed3ng qu\u1ed1c t\u1ebf, c\u00f9ng quy\u1ebft t\u00e2m th\u1ef1c hi\u1ec7n m\u1ee5c ti\u00eau k\u00e9p \u201cv\u1eeba b\u1ea3o \u0111\u1ea3m an to\u00e0n ph\u00f2ng, ch\u1ed1ng d\u1ecbch v\u1eeba ph\u1ee5c h\u1ed3i kinh t\u1ebf\u201d c\u1ee7a Ch\u00ednh ph\u1ee7, T\u1ed5ng c\u1ee5c Du l\u1ecbch \u0111\u00e3 x\u00e1c \u0111\u1ecbnh c\u01a1 c\u1ea5u l\u1ea1i th\u1ecb tr\u01b0\u1eddng du l\u1ecbch, l\u1ea5y du l\u1ecbch n\u1ed9i \u0111\u1ecba l\u00e0m m\u0169i nh\u1ecdn, nhanh ch\u00f3ng tri\u1ec3n khai c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh k\u00edch c\u1ea7u du l\u1ecbch n\u1ed9i \u0111\u1ecba, g\u1ed3m: \u201cNg\u01b0\u1eddi Vi\u1ec7t Nam \u0111i du l\u1ecbch Vi\u1ec7t Nam\u201d v\u00e0o th\u00e1ng 5\/2020, \u201cDu l\u1ecbch Vi\u1ec7t Nam an to\u00e0n, h\u1ea5p d\u1eabn\u201d v\u00e0o th\u00e1ng 9\/2020 \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u1ea9y m\u1ea1nh tri\u1ec3n khai.<\/p>\n\n\n\n
C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh k\u00edch c\u1ea7u n\u1ed9i \u0111\u1ecba kh\u00f4ng ch\u1ec9 nh\u1eafm t\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng l\u00e0 ng\u01b0\u1eddi Vi\u1ec7t Nam, m\u00e0 c\u1ea3 nh\u1eefng ng\u01b0\u1eddi n\u01b0\u1edbc ngo\u00e0i \u0111ang sinh s\u1ed1ng l\u00e2u d\u00e0i t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 h\u01b0\u1edfng \u1ee9ng c\u1ee7a c\u00e1c c\u00f4ng ty l\u1eef h\u00e0nh, doanh nghi\u1ec7p ho\u1ea1t \u0111\u1ed9ng du l\u1ecbch v\u00e0 c\u1ea3 c\u1ee7a c\u00e1c \u0111\u1ecba ph\u01b0\u01a1ng tr\u00ean c\u1ea3 n\u01b0\u1edbc. Ch\u01b0a n\u0103m n\u00e0o c\u00e1c tour trong n\u01b0\u1edbc l\u1ea1i \u0111a d\u1ea1ng nh\u01b0 n\u0103m 2020 v\u00e0 n\u1eeda \u0111\u1ea7u n\u0103m 2021 v\u1edbi nhi\u1ec1u m\u1ee9c gi\u00e1, th\u1eddi gian v\u00e0 h\u01b0\u1edbng \u0111\u1ebfn c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng. H\u00e0ng lo\u1ea1t c\u00e1c li\u00ean minh k\u00edch c\u1ea7u du l\u1ecbch \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh trong c\u1ea3 n\u01b0\u1edbc v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u00f3 m\u1ee9c gi\u00e1 ng\u00e0y c\u00e0ng h\u1ea5p d\u1eabn v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 c\u0169ng \u0111\u01b0\u1ee3c n\u00e2ng cao h\u01a1n. \u0110i\u1ec3n h\u00ecnh l\u00e0 Ch\u01b0\u01a1ng tr\u00ecnh li\u00ean k\u1ebft gi\u1eefa TP. H\u1ed3 Ch\u00ed Minh v\u1edbi c\u00e1c v\u00f9ng trong c\u1ea3 n\u01b0\u1edbc, nh\u01b0: \u0110\u1ed3ng b\u1eb1ng s\u00f4ng C\u1eedu Long, \u0110\u00f4ng Nam B\u1ed9, c\u00e1c t\u1ec9nh T\u00e2y B\u1eafc m\u1edf r\u1ed9ng, c\u00e1c t\u1ec9nh \u0110\u00f4ng B\u1eafc. Hay ch\u01b0\u01a1ng tr\u00ecnh li\u00ean k\u1ebft k\u00edch c\u1ea7u du l\u1ecbch gi\u1eefa H\u00e0 N\u1ed9i, TP H\u1ed3 Ch\u00ed Minh v\u00e0 c\u00e1c t\u1ec9nh, th\u00e0nh v\u00f9ng Kinh t\u1ebf tr\u1ecdng \u0111i\u1ec3m mi\u1ec1n Trung; Ch\u01b0\u01a1ng tr\u00ecnh li\u00ean minh k\u00edch c\u1ea7u c\u1ee7a 3 t\u1ec9nh Ngh\u1ec7 An – H\u1ea3i Ph\u00f2ng – B\u00ecnh \u0110\u1ecbnh; Ch\u01b0\u01a1ng tr\u00ecnh li\u00ean k\u1ebft k\u00edch c\u1ea7u du l\u1ecbch Thu \u0110\u00f4ng mi\u1ec1n B\u1eafc\u2026<\/p>\n\n\n\n
N\u0103m 2020, song song v\u1edbi vi\u1ec7c chuy\u1ec3n h\u01b0\u1edbng l\u1ea5y th\u1ecb tr\u01b0\u1eddng n\u1ed9i \u0111\u1ecba l\u00e0m m\u0169i nh\u1ecdn \u0111\u1ec3 v\u1ef1c d\u1eady ng\u00e0nh du l\u1ecbch, du l\u1ecbch Vi\u1ec7t Nam \u0111\u00e3 nhanh ch\u00f3ng n\u1eafm b\u1eaft vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i s\u1ed1. \u0110\u1ea1i d\u1ecbch Covid -19 l\u00e0 m\u1ed9t \u201cc\u00fa hu\u00fdch\u201d m\u1ea1nh m\u1ebd \u0111\u1ec3 t\u1ea5t c\u1ea3 c\u00e1c doanh nghi\u1ec7p, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c doanh nghi\u1ec7p du l\u1ecbch, ph\u1ea3i nhanh ch\u00f3ng tri\u1ec3n khai ph\u01b0\u01a1ng th\u1ee9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u1ec3 ti\u1ebfp c\u1eadn t\u1edbi nhi\u1ec1u kh\u00e1ch h\u00e0ng h\u01a1n, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n, gi\u1ea3m chi ph\u00ed v\u00e0 t\u0103ng hi\u1ec7u qu\u1ea3 c\u1ee7a ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn.<\/p>\n\n\n\n
N\u0103m 2020, c\u1ea3 n\u01b0\u1edbc \u0111\u00e3 ch\u1ee9ng ki\u1ebfn n\u1ed7 l\u1ef1c v\u01b0\u1ee3t b\u1eadc c\u1ee7a c\u1ea3 ng\u00e0nh du l\u1ecbch Vi\u1ec7t Nam nh\u1eb1m t\u0103ng c\u01b0\u1eddng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 thay \u0111\u1ed5i c\u00e1ch th\u1ee9c truy\u1ec1n th\u00f4ng c\u0169ng nh\u01b0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi. C\u00e1c c\u00f4ng ty l\u1eef h\u00e0nh t\u1ea1i Vi\u1ec7t Nam l\u00e0 nh\u1eefng \u0111\u01a1n v\u1ecb nhanh ch\u00f3ng b\u1eaft k\u1ecbp xu h\u01b0\u1edbng chuy\u1ec3n \u0111\u1ed5i s\u1ed1. H\u1ea7u h\u1ebft c\u00f4ng ty du l\u1ecbch l\u1edbn, nh\u01b0: Saigontourist, Vietravel, Hanoitourist, Vietrantour, Goldentour\u2026 \u0111\u1ec1u \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7, th\u1ef1c hi\u1ec7n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong c\u00f4ng t\u00e1c qu\u1ea3n l\u00fd, x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m m\u1edbi, qu\u1ea3ng b\u00e1 tour, giao d\u1ecbch v\u1edbi kh\u00e1ch h\u00e0ng th\u00f4ng qua c\u00e1c \u1ee9ng d\u1ee5ng tr\u00ean n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 s\u1ed1 h\u00f3a.<\/p>\n\n\n\n
B\u00ean c\u1ea1nh c\u00e1c c\u00f4ng ty l\u1eef h\u00e0nh \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7, c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch tr\u00ean kh\u1eafp \u0111\u1ea5t n\u01b0\u1edbc c\u0169ng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m du l\u1ecbch th\u00f4ng minh, qu\u1ea3ng b\u00e1 du l\u1ecbch. Nh\u1eefng \u0111i\u1ec3m \u0111\u1ebfn nh\u01b0: Khu di t\u00edch V\u0103n Mi\u1ebfu – Qu\u1ed1c T\u1eed Gi\u00e1m, Ho\u00e0ng th\u00e0nh Th\u0103ng Long, Nh\u00e0 t\u00f9 H\u1ecfa L\u00f2, L\u00e0ng g\u1ed1m s\u1ee9 B\u00e1t Tr\u00e0ng, Dinh \u0110\u1ed9c L\u1eadp, B\u01b0u \u0111i\u1ec7n TP. H\u1ed3 Ch\u00ed Minh, B\u1ea3o t\u00e0ng \u0110i\u00eau kh\u1eafc Ch\u0103m \u0110\u00e0 N\u1eb5ng, Hang M\u00faa, v\u01b0\u1eddn chim Thung Nham (Ninh B\u00ecnh)… \u0111\u00e3 \u1ee9ng d\u1ee5ng th\u00e0nh c\u00f4ng h\u1ec7 th\u1ed1ng thuy\u1ebft minh t\u1ef1 \u0111\u1ed9ng, ra m\u1eaft website tra c\u1ee9u th\u00f4ng tin \u0111i\u1ec3m \u0111\u1ebfn, tri\u1ec3n khai tour th\u1ef1c t\u1ebf \u1ea3o.<\/p>\n\n\n\n
N\u0103m 2020, c\u00f9ng v\u1edbi c\u00e1c doanh nghi\u1ec7p, T\u1ed5ng c\u1ee5c Du l\u1ecbch \u0111\u00e3 \u0111\u01b0a v\u00e0o s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng \u201cDu l\u1ecbch Vi\u1ec7t Nam an to\u00e0n\u201d \u0111\u1ec3 g\u00f3p ph\u1ea7n tri\u1ec3n khai hi\u1ec7u qu\u1ea3 ch\u01b0\u01a1ng tr\u00ecnh k\u00edch c\u1ea7u du l\u1ecbch giai \u0111o\u1ea1n 2. C\u00f9ng v\u1edbi \u0111\u00f3 T\u1ed5ng c\u1ee5c du l\u1ecbch, v\u00e0 c\u00e1c s\u1edf du l\u1ecbch \u0111\u1ecba ph\u01b0\u01a1ng c\u0169ng tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng tr\u1ef1c tuy\u1ebfn, ph\u00e1t tri\u1ec3n h\u1ec7 th\u1ed1ng c\u01a1 s\u1edf d\u1eef li\u1ec7u du l\u1ecbch qu\u1ed1c gia, k\u1ebft n\u1ed1i li\u00ean th\u00f4ng v\u1edbi c\u00e1c B\u1ed9, ng\u00e0nh li\u00ean quan v\u00e0 t\u1eeb Trung \u01b0\u01a1ng \u0111\u1ebfn \u0111\u1ecba ph\u01b0\u01a1ng.<\/p>\n\n\n\n
\u0110\u1eb7c bi\u1ec7t, b\u1ea5t ch\u1ea5p nh\u1eefng t\u00ea li\u1ec7t trong ho\u1ea1t \u0111\u1ed9ng v\u00ec \u201cb\u00e3o Covid-19\u201d, du l\u1ecbch Vi\u1ec7t Nam n\u0103m 2020 v\u1eabn ghi d\u1ea5u b\u1eb1ng lo\u1ea1t gi\u1ea3i th\u01b0\u1edfng qu\u1ed1c t\u1ebf uy t\u00edn v\u00e0 c\u00f3 m\u1eb7t th\u01b0\u1eddng xuy\u00ean tr\u00ean c\u00e1c t\u1ea1p ch\u00ed l\u1eef h\u00e0nh uy t\u00edn c\u1ee7a th\u1ebf gi\u1edbi. C\u1ee5 th\u1ec3, th\u00e1ng 11\/2020, v\u01b0\u1ee3t qua nhi\u1ec1u \u1ee9ng vi\u00ean \u201cn\u1eb7ng k\u00fd\u201d t\u1ea1i cu\u1ed9c b\u00ecnh ch\u1ecdn c\u1ee7a Gi\u1ea3i th\u01b0\u1edfng Du l\u1ecbch Th\u1ebf gi\u1edbi (WTA), du l\u1ecbch Vi\u1ec7t Nam \u0111\u00e3 gi\u00e0nh \u0111\u01b0\u1ee3c nhi\u1ec1u b\u00ecnh ch\u1ecdn \u1edf nhi\u1ec1u h\u1ea1ng m\u1ee5c c\u1ee7a gi\u1ea3i th\u01b0\u1edfng \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 gi\u1ea3i Oscar c\u1ee7a ng\u00e0nh du l\u1ecbch th\u1ebf gi\u1edbi, Vi\u1ec7t Nam \u0111\u01b0\u1ee3c trao t\u1eb7ng gi\u1ea3i th\u01b0\u1edfng \u0110i\u1ec3m \u0111\u1ebfn Di s\u1ea3n h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi. \u0110\u00e2y l\u00e0 n\u0103m th\u1ee9 2 li\u00ean ti\u1ebfp Vi\u1ec7t Nam vinh d\u1ef1 \u0111\u01b0\u1ee3c nh\u1eadn gi\u1ea3i th\u01b0\u1edfng danh gi\u00e1 n\u00e0y.<\/p>\n\n\n\n
\u1ede khu v\u1ef1c ch\u00e2u \u00c1, Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c \u0111\u01b0\u1ee3c b\u00ecnh ch\u1ecdn l\u00e0 \u0110i\u1ec3m \u0111\u1ebfn V\u0103n h\u00f3a, \u0110i\u1ec3m \u0111\u1ebfn Di s\u1ea3n v\u00e0 \u0110i\u1ec3m \u0111\u1ebfn \u1ea8m th\u1ef1c h\u00e0ng \u0111\u1ea7u ch\u00e2u \u00c1, c\u00f9ng v\u1edbi danh hi\u1ec7u \u0110i\u1ec3m \u0111\u1ebfn Golf t\u1ed1t nh\u1ea5t ch\u00e2u \u00c1. Nhi\u1ec1u \u0111\u01a1n v\u1ecb cung \u1ee9ng d\u1ecbch v\u1ee5 du l\u1ecbch c\u1ee7a Vi\u1ec7t Nam c\u0169ng \u0111\u01b0\u1ee3c trao t\u1eb7ng c\u00e1c gi\u1ea3i th\u01b0\u1edfng qu\u1ed1c t\u1ebf danh gi\u00e1, nh\u01b0: Sun Group, VinGroup, VietnamAirlines, Vietravel\u2026 \u0110\u1eb7c bi\u1ec7t, Sun World Ba Na Hills (\u0110\u00e0 N\u1eb5ng) ti\u1ebfp t\u1ee5c ghi d\u1ea5u \u1ea5n v\u1edbi gi\u1ea3i th\u01b0\u1edfng C\u00f4ng vi\u00ean ch\u1ee7 \u0111\u1ec1 h\u00e0ng \u0111\u1ea7u ch\u00e2u \u00c1.<\/em><\/p>\n\n\n\nNgo\u00e0i ra, nh\u1eb1m duy tr\u00ec s\u1ef1 k\u1ebft n\u1ed1i gi\u1eefa du l\u1ecbch Vi\u1ec7t Nam v\u00e0 kh\u00e1ch qu\u1ed1c t\u1ebf trong b\u1ed1i c\u1ea3nh gi\u00e3n c\u00e1ch x\u00e3 h\u1ed9i v\u00ec \u0111\u1ea1i d\u1ecbch Covid-19, n\u0103m 2020, T\u1ed5ng c\u1ee5c du l\u1ecbch ti\u1ebfp t\u1ee5c th\u1ef1c hi\u1ec7n qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh \u0111\u1ea5t n\u01b0\u1edbc, con ng\u01b0\u1eddi, du l\u1ecbch Vi\u1ec7t Nam tr\u00ean k\u00eanh truy\u1ec1n h\u00ecnh n\u1ed5i ti\u1ebfng CNN qua \u0111o\u1ea1n clip d\u00e0i 30 gi\u00e2y mang t\u00ean \u201cWhy not Viet Nam?\u201d. \u0110\u00e2y l\u00e0 chi\u1ebfn d\u1ecbch l\u1edbn nh\u1ea5t c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam cho kh\u00e1ch n\u01b0\u1edbc ngo\u00e0i trong n\u0103m \u0111\u1ec3 chu\u1ea9n b\u1ecb cho th\u1eddi \u0111i\u1ec3m m\u1edf c\u1eeda du l\u1ecbch qu\u1ed1c t\u1ebf \u0111\u1ebfn Vi\u1ec7t Nam.<\/p>\n\n\n\n
Th\u00e1ng 6\/2020, TP. \u0110\u00e0 N\u1eb5ng c\u0169ng k\u00fd k\u1ebft qu\u1ea3ng b\u00e1 du l\u1ecbch \u0110\u00e0 N\u1eb5ng v\u1edbi k\u00eanh truy\u1ec1n h\u00ecnh qu\u1ed1c t\u1ebf BBC. Theo \u0111\u00f3, m\u1ed7i ng\u00e0y BBC khu v\u1ef1c ch\u00e2u \u00c1-Th\u00e1i B\u00ecnh D\u01b0\u01a1ng (ph\u1ee7 s\u00f3ng \u1edf h\u01a1n 200 qu\u1ed1c gia) ph\u00e1t clip gi\u1edbi thi\u1ec7u v\u1ec1 \u0110\u00e0 N\u1eb5ng c\u00f3 \u0111\u1ed9 d\u00e0i 30 gi\u00e2y. Th\u1eddi l\u01b0\u1ee3ng ph\u00e1t s\u00f3ng l\u00e0 98 l\u1ea7n v\u00e0o c\u00e1c gi\u1edd cao \u0111i\u1ec3m.<\/p>\n\n\n\n
K\u1ebft qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u1ee7a ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1<\/strong><\/h2>\n\n\n\nTh\u1ef1c t\u1ebf tr\u00ean cho th\u1ea5y, ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam \u0111ang c\u00f3 nh\u1eefng b\u01b0\u1edbc \u0111\u1ed5i m\u1edbi quan tr\u1ecdng, n\u00e2ng cao t\u00ednh chuy\u00ean nghi\u1ec7p, hi\u1ec7u qu\u1ea3, \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh du l\u1ecbch Vi\u1ec7t Nam, kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a Vi\u1ec7t Nam tr\u00ean b\u1ea3n \u0111\u1ed3 du l\u1ecbch th\u1ebf gi\u1edbi, \u0111\u00f3ng g\u00f3p m\u1ed9t ph\u1ea7n kh\u00f4ng nh\u1ecf v\u00e0o s\u1ef1 ph\u00e1t tri\u1ec3n kinh t\u1ebf c\u1ee7a \u0111\u1ea5t n\u01b0\u1edbc. N\u0103m 2020, trong khi du l\u1ecbch th\u1ebf gi\u1edbi t\u00ea li\u1ec7t v\u00ec \u0111\u1ea1i d\u1ecbch Covid-19, th\u00ec du l\u1ecbch Vi\u1ec7t Nam v\u1eabn \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn tr\u00ean nhi\u1ec1u t\u1ea1p ch\u00ed danh ti\u1ebfng th\u1ebf gi\u1edbi, nh\u01b0: t\u1ea1p ch\u00ed du l\u1ecbch n\u1ed5i ti\u1ebfng c\u1ee7a Australia Lonely Planet \u0111\u00e3 l\u1ef1a ch\u1ecdn Vi\u1ec7t Nam l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn c\u00f3 \u1ea9m th\u1ef1c t\u1ed1t nh\u1ea5t cho chuy\u1ebfn du l\u1ecbch c\u00e1 nh\u00e2n n\u0103m 2021; T\u1ea1p ch\u00ed Travel+Leisure c\u1ee7a M\u1ef9 \u0111\u00e3 x\u1ebfp Vi\u1ec7t Nam \u0111\u1ee9ng th\u1ee9 16 trong danh s\u00e1ch 20 \u0111i\u1ec3m \u0111\u1ebfn d\u00e0nh cho du l\u1ecbch c\u00e1 nh\u00e2n trong n\u0103m 2021; T\u1ea1p ch\u00ed du l\u1ecbch uy t\u00edn c\u1ee7a M\u1ef9 Cond\u00e9 Nast Traveler (CNTraveler) \u0111\u00e3 b\u00ecnh ch\u1ecdn Vi\u1ec7t Nam \u0111\u1ee9ng \u1edf v\u1ecb tr\u00ed th\u1ee9 9 trong 20 qu\u1ed1c gia l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn y\u00eau th\u00edch n\u0103m 2020. C\u00e1c \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a Vi\u1ec7t Nam, nh\u01b0: v\u1ecbnh H\u1ea1 Long, v\u1ecbnh Lan H\u1ea1, hang S\u01a1n \u0110o\u00f2ng, Ninh B\u00ecnh, Sa Pa, H\u00e0 N\u1ed9i, TP H\u1ed3 Ch\u00ed Minh, H\u00f2a B\u00ecnh, Ph\u00fa Qu\u1ed1c\u2026 lu\u00f4n l\u00e0 n\u1eb1m trong c\u00e1c b\u1ea3ng x\u1ebfp h\u1ea1ng g\u1ee3i \u00fd \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a c\u00e1c t\u1ea1p ch\u00ed v\u00e0 trang \u0111\u00e1nh gi\u00e1 du l\u1ecbch c\u1ee7a th\u1ebf gi\u1edbi.<\/p>\n\n\n\n
V\u1edbi vi\u1ec7c \u0111\u1ea7u t\u01b0 ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch t\u1ea1i nhi\u1ec1u \u0111\u1ecba b\u00e0n tr\u00ean c\u1ea3 n\u01b0\u1edbc, du l\u1ecbch Vi\u1ec7t Nam \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf \u0111\u00e1nh gi\u00e1 l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn m\u1edbi n\u1ed5i c\u00f3 nhi\u1ec1u ti\u1ec1m n\u0103ng ph\u00e1t tri\u1ec3n; l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n li\u00ean t\u1ee5c, t\u1ed1c \u0111\u1ed9 \u0111\u1ea7u t\u01b0 l\u1edbn, s\u1ef1 thay \u0111\u1ed5i di\u1ec7n m\u1ea1o nhanh ch\u00f3ng; c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn, c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch li\u00ean t\u1ee5c \u0111\u01b0\u1ee3c m\u1edf r\u1ed9ng \u1edf nhi\u1ec1u \u0111i\u1ec3m \u0111\u1ebfn t\u1ea1o ra s\u1ee9c c\u1ea1nh tranh v\u00e0 s\u1ee9c h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n
V\u1eabn c\u00f2n nhi\u1ec1u h\u1ea1n <\/strong>ch\u1ebf<\/strong><\/h3>\n\n\n\nB\u00ean c\u1ea1nh nh\u1eefng k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c, th\u00ec ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam c\u0169ng c\u00f3 nh\u1eefng h\u1ea1n ch\u1ebf, \u0111\u00f3 l\u00e0:<\/p>\n\n\n\n
– Ho\u1ea1t \u0111\u1ed9ng trong c\u01a1 ch\u1ebf th\u1ecb tr\u01b0\u1eddng, vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111\u1eb7c th\u00f9 v\u00e0 l\u00e0 ho\u1ea1t \u0111\u1ed9ng marketing x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch \u0111\u1ebfn c\u00e1c th\u1ecb tr\u01b0\u1eddng du l\u1ecbch tr\u1ecdng \u0111i\u1ec3m v\u1eabn l\u00e0 \u0111i\u1ec3m y\u1ebfu c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam, d\u00f9 \u0111\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 r\u1ea5t quan tr\u1ecdng quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a kinh doanh du l\u1ecbch. Vi\u1ec7c \u0111\u1ea7u t\u01b0 x\u00e2y d\u1ef1ng, ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch, nh\u1ea5t l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111\u1eb7c th\u00f9 v\u00e0 ho\u1ea1t \u0111\u1ed9ng marketing x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch c\u00f2n nhi\u1ec1u b\u1ea5t c\u1eadp.<\/p>\n\n\n\n
– Hi\u1ec7n t\u1ea1i, ng\u00e2n s\u00e1ch qu\u1ea3ng b\u00e1 du l\u1ecbch c\u1ee7a Vi\u1ec7t Nam qu\u00e1 th\u1ea5p. B\u00ean c\u1ea1nh \u0111\u00f3, du l\u1ecbch Vi\u1ec7t Nam kh\u00f4ng c\u00f3 c\u01a1 quan qu\u1ea3ng b\u00e1 du l\u1ecbch qu\u1ed1c gia; ch\u01b0a c\u00f3 v\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n t\u1ea1i c\u00e1c th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m\u2026<\/p>\n\n\n\n
– Ch\u01b0\u01a1ng tr\u00ecnh qu\u1ea3ng b\u00e1 du l\u1ecbch c\u1ee7a Vi\u1ec7t Nam ch\u01b0a \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp m\u1ed9t c\u00e1ch quy m\u00f4 v\u00e0 b\u00e0i b\u1ea3n, m\u00e0 ch\u1ee7 y\u1ebfu l\u00e0 nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh, ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn du l\u1ecbch ri\u00eang r\u1ebd, manh m\u00fan, thi\u1ebfu s\u1ef1 \u0111\u1ecbnh h\u01b0\u1edbng r\u00f5 r\u00e0ng.<\/p>\n\n\n\n
– \u1ea4n ph\u1ea9m, t\u00e0i li\u1ec7u \u0111\u1ec3 qu\u1ea3ng c\u00e1o cho du l\u1ecbch Vi\u1ec7t Nam c\u00f2n ch\u01b0a phong ph\u00fa, \u0111\u1ea7y \u0111\u1ee7 v\u1ec1 ch\u1ee7ng lo\u1ea1i cho c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng th\u1ecb tr\u01b0\u1eddng kh\u00e1ch kh\u00e1c nhau. \u1ea4n ph\u1ea9m c\u00f2n ch\u01b0a h\u1ea5p d\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng, s\u1ed1 l\u01b0\u1ee3ng, t\u00ednh th\u1ed1ng nh\u1ea5t v\u00e0 th\u1ea9m m\u1ef9. N\u1ed9i dung thi\u1ebfu t\u00ednh s\u00e1ng t\u1ea1o. Vi\u1ec7c ph\u00e1t h\u00e0nh v\u00e0 ph\u00e2n ph\u00e1t \u1ea5n ph\u1ea9m ch\u01b0a c\u00f3 s\u1ef1 \u0111\u1ecbnh h\u01b0\u1edbng r\u00f5 r\u00e0ng n\u00ean ch\u01b0a \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng.<\/p>\n\n\n\n
– Vi\u1ec7c tham gia h\u1ed9i ch\u1ee3, l\u1ef1a ch\u1ecdn h\u1ed9i ch\u1ee3 \u0111\u1ec3 tham gia c\u00f2n thi\u1ebfu s\u1ef1 \u0111\u1ed3ng b\u1ed9 nghi\u00ean c\u1ee9u, ch\u1ecbu s\u1ef1 ch\u1ec9 \u0111\u1ea1o c\u1ee7a c\u1ea5p tr\u00ean<\/p>\n\n\n\n
– \u0110\u1ed9i ng\u0169 tham gia v\u00e0o ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 c\u00f2n ch\u01b0a chuy\u00ean nghi\u1ec7p, n\u00ean hi\u1ec7u qu\u1ea3 c\u00f4ng vi\u1ec7c c\u01b0a cao.<\/p>\n\n\n\n
– Du l\u1ecbch Vi\u1ec7t Nam ch\u01b0a s\u1eed d\u1ee5ng v\u00e0 ph\u00e1t huy \u0111\u01b0\u1ee3c h\u1ebft t\u00e1c d\u1ee5ng c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 x\u00fac ti\u1ebfn du l\u1ecbch; ch\u01b0a x\u00e2y d\u1ef1ng v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch m\u1ed9t c\u00e1ch b\u00e0i b\u1ea3n, ch\u01b0a li\u00ean k\u1ebft \u0111\u01b0\u1ee3c v\u1edbi c\u00e1c c\u00f4ng ty l\u1edbn \u0111\u1ec3 x\u00fac ti\u1ebfn ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch, vi\u1ec7c ti\u1ebfp th\u1ecb ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch tr\u00ean m\u1ea1ng internet ch\u01b0a ph\u00e1t huy \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n
NH\u1eeeNG GI\u1ea2I PH\u00c1P C\u1ea6N TH\u1ef0C HI\u1ec6N TRONG TH\u1edcI GIAN T\u1edaI<\/strong><\/h2>\n\n\n\nTh\u1ee9 nh\u1ea5t<\/strong>,<\/em> n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam, trong \u0111\u00f3 ch\u00fa tr\u1ecdng v\u00e0o gi\u1edbi thi\u1ec7u h\u00ecnh \u1ea3nh con ng\u01b0\u1eddi, c\u0169ng nh\u01b0 c\u00e1c di s\u1ea3n v\u0103n h\u00f3a c\u00f3 gi\u00e1 tr\u1ecb t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn n\u1ed5i ti\u1ebfng \u0111\u01b0\u1ee3c nhi\u1ec1u du kh\u00e1ch quan t\u00e2m. Tr\u01b0\u1edbc m\u1eaft, t\u1eadp trung v\u00e0o ph\u00e2n kh\u00fac du kh\u00e1ch trong n\u01b0\u1edbc.<\/p>\n\n\n\nTheo \u0111\u00f3, \u0111\u1ec3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 hi\u1ec7u qu\u1ea3, th\u00ec ng\u00e0nh du l\u1ecbch c\u00f9ng v\u1edbi ch\u00ednh quy\u1ec1n \u0111\u1ecba ph\u01b0\u01a1ng c\u1ea7n t\u1eadp trung v\u00e0o x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn, qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111i\u1ec3n h\u00ecnh \u0111\u01b0\u1ee3c nhi\u1ec1u du kh\u00e1ch y\u00eau th\u00edch. Ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch l\u00e0 t\u1ea1o ra s\u1ef1 nh\u1eadn bi\u1ebft v\u1ec1 c\u00e1c h\u00ecnh \u1ea3nh c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn theo t\u1eebng giai \u0111o\u1ea1n kh\u00e1c nhau m\u1ed9t c\u00e1ch kh\u00e1c bi\u1ec7t v\u00e0 h\u1ea5p d\u1eabn. M\u1ed9t trong nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u1ed1t l\u00f5i c\u1ee7a ng\u00e0nh du l\u1ecbch l\u00e0 qu\u1ea3n l\u00fd \u0111i\u1ec3m \u0111\u1ebfn, ti\u1ebfn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng marketing nh\u1eb1m nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, ch\u1ecdn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau cho \u0111i\u1ec3m \u0111\u1ebfn, \u0111\u1ecbnh v\u1ecb \u0111i\u1ec3m \u0111\u1ebfn, x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m \u0111\u1eb7c th\u00f9 cho \u0111i\u1ec3m \u0111\u1ebfn, t\u1eeb \u0111\u00f3 x\u00e2y d\u1ef1ng v\u00e0 qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn tr\u00ean th\u1ecb tr\u01b0\u1eddng du l\u1ecbch; x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1 ph\u00f9 h\u1ee3p cho \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, \u0111\u1ea7u t\u01b0 kinh ph\u00ed th\u00edch \u0111\u00e1ng cho c\u00f4ng t\u00e1c qu\u1ea3ng b\u00e1; t\u0103ng c\u01b0\u1eddng c\u00f4ng t\u00e1c qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00f4ng qua n\u00e2ng c\u1ea5p trang web du l\u1ecbch, x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng b\u00e1 h\u1ea5p d\u1eabn cho du l\u1ecbch; n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ph\u00e1t thanh, truy\u1ec1n h\u00ecnh, qu\u1ea3ng b\u00e1 v\u1ec1 \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, ti\u1ebfn t\u1edbi ph\u1ee7 s\u00f3ng qua v\u1ec7 tinh \u0111\u1ec3 qu\u1ea3ng b\u00e1 r\u1ed9ng r\u00e3i ra qu\u1ed1c t\u1ebf, tham gia c\u00e1c h\u1ed9i ch\u1ee3 du l\u1ecbch trong n\u01b0\u1edbc v\u00e0 n\u01b0\u1edbc ngo\u00e0i…<\/p>\n\n\n\n
B\u00ean c\u1ea1nh \u0111\u00f3, mu\u1ed1n qu\u1ea3ng b\u00e1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch c\u00f3 hi\u1ec7u qu\u1ea3, \u0111\u1ecba ph\u01b0\u01a1ng c\u1ea7n khai th\u00e1c t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i \u1ea5n ph\u1ea9m th\u00f4ng tin du l\u1ecbch \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng t\u1ea1i Vi\u1ec7t Nam do c\u01a1 quan qu\u1ea3n l\u00fd nh\u00e0 n\u01b0\u1edbc v\u1ec1 du l\u1ecbch, c\u00e1c doanh nghi\u1ec7p \u1ea5n h\u00e0nh v\u00e0 cung c\u1ea5p cho du kh\u00e1ch; t\u1ed5 ch\u1ee9c c\u00e1c chuy\u1ebfn famtrip, presstrip; tuy\u00ean truy\u1ec1n qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00f4ng qua c\u00e1c \u1ea5n ph\u1ea9m truy\u1ec1n th\u00f4ng, truy\u1ec1n h\u00ecnh; tham d\u1ef1 h\u1ed9i ch\u1ee3, h\u1ed9i th\u1ea3o v\u00e0 giao l\u01b0u c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc \u0111\u1ec3 gi\u1edbi thi\u1ec7u v\u1ec1 h\u00ecnh \u1ea3nh c\u1ee7a \u0111i\u1ec3m t\u1edbi kh\u00e1ch du l\u1ecbch, \u0111\u1ed1i t\u00e1c v\u00e0 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0; t\u0103ng c\u01b0\u1eddng h\u01a1n n\u1eefa ngu\u1ed3n kinh ph\u00ed cho ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn, qu\u1ea3ng b\u00e1\u2026<\/p>\n\n\n\n
Th\u1ee9 hai<\/strong>,<\/em> c\u00e1c c\u00f4ng ty du l\u1ecbch, l\u1eef h\u00e0nh c\u1ea7n t\u00edch c\u1ef1c h\u01a1n n\u1eefa trong vi\u1ec7c li\u00ean k\u1ebft v\u1edbi c\u00e1c c\u00f4ng ty v\u1eadn t\u1ea3i, h\u00e0ng kh\u00f4ng, c\u0169ng nh\u01b0 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn \u0111\u00e3 an to\u00e0n \u0111\u1ec3 thi\u1ebft k\u1ebf th\u00eam c\u00e1c g\u00f3i s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u01b0u \u0111\u00e3i d\u00e0nh cho du kh\u00e1ch n\u1ed9i \u0111\u1ecba. Trong b\u1ed1i c\u1ea3nh d\u1ecbch b\u1ec7nh v\u1eabn c\u00f2n lan r\u1ed9ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, th\u00ec vi\u1ec7c t\u1eadp trung khai th\u00e1c th\u1ecb tr\u01b0\u1eddng du l\u1ecbch n\u1ed9i \u0111\u1ecba v\u1eabn l\u00e0 gi\u1ea3i ph\u00e1p \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn cho ng\u00e0nh du l\u1ecbch Vi\u1ec7t nam hi\u1ec7n nay. Th\u1eddi gian t\u1edbi, du l\u1ecbch Vi\u1ec7t Nam c\u1ea7n t\u1eadp trung v\u00e0o c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch v\u0103n h\u00f3a v\u00e0 sinh th\u00e1i c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao. Vi\u1ec7c khai th\u00e1c c\u00e1c n\u00e9t v\u0103n h\u00f3a \u0111\u1ecba ph\u01b0\u01a1ng, nh\u01b0: l\u00e0ng ngh\u1ec1, c\u00e1c m\u00f3n \u0103n \u0111\u1eb7c s\u1ea3n, c\u00e1c n\u00e9t \u0111\u1eb7c tr\u01b0ng \u0111\u1eb7c th\u00f9 ri\u00eang c\u1ee7a t\u1eebng v\u00f9ng v\u00e0 s\u1eed d\u1ee5ng ng\u01b0\u1eddi d\u00e2n \u0111\u1ecba ph\u01b0\u01a1ng l\u00e0m thuy\u1ebft minh vi\u00ean c\u1ea7n \u0111\u01b0\u1ee3c ph\u00e1t huy hi\u1ec7u qu\u1ea3. Ngo\u00e0i ra, c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh v\u0103n h\u00f3a t\u00e2m linh c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n g\u1eafn li\u1ec1n v\u1edbi c\u00e1c gi\u00e1 tr\u1ecb v\u0103n h\u00f3a truy\u1ec1n th\u1ed1ng c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch. T\u1ea1o ra v\u00e0 l\u00e0m n\u1ed5i b\u1eadt c\u00e1c h\u00ecnh \u1ea3nh ri\u00eang bi\u1ec7t t\u1ea1o \u1ea5n t\u01b0\u1ee3ng khi du kh\u00e1ch tham gia du l\u1ecbch v\u0103n h\u00f3a.<\/p>\n\n\n\nTh\u1ee9 ba<\/strong>,<\/em> ti\u1ebfp t\u1ee5c tuy\u00ean truy\u1ec1n, gi\u00e1o d\u1ee5c n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 vai tr\u00f2 quan tr\u1ecdng c\u1ee7a du l\u1ecbch trong vi\u1ec7c ph\u00e1t tri\u1ec3n kinh t\u1ebf \u0111\u1ecba ph\u01b0\u01a1ng, kinh t\u1ebf v\u00f9ng t\u1edbi ng\u01b0\u1eddi d\u00e2n. Theo \u0111\u00f3, kh\u00f4ng ch\u1ec9 Nh\u00e0 n\u01b0\u1edbc, ng\u00e0nh du l\u1ecbch, m\u00e0 c\u1ea3 c\u1ed9ng \u0111\u1ed3ng c\u00f9ng chung tay qu\u1ea3ng b\u00e1 v\u1ec1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn \u1edf Vi\u1ec7t Nam t\u1edbi b\u1ea1n b\u00e8 qu\u1ed1c t\u1ebf; Qua \u0111\u00f3, kh\u00f4ng ch\u1ec9 thu h\u00fat kh\u00e1ch du l\u1ecbch, m\u00e0 c\u00f2n c\u00f3 \u00fd ngh\u0129a thu h\u00fat ngu\u1ed3n v\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o du l\u1ecbch Vi\u1ec7t Nam. Vi\u1ec7c thu h\u00fat c\u00e1c t\u1eadp \u0111o\u00e0n du l\u1ecbch c\u00f3 uy t\u00edn qu\u1ed1c t\u1ebf \u0111\u1ea7u t\u01b0 ph\u00e1t tri\u1ec3n du l\u1ecbch v\u00e0o Vi\u1ec7t Nam nh\u1eb1m gi\u1ea3i quy\u1ebft b\u00e0i to\u00e1n h\u1ea1 t\u1ea7ng v\u1eadt ch\u1ea5t cho ph\u00e1t tri\u1ec3n du l\u1ecbch, \u0111\u1ed3ng th\u1eddi h\u1ecd c\u0169ng l\u00e0 k\u00eanh qu\u1ea3ng b\u00e1 uy t\u00edn cho du l\u1ecbch Vi\u1ec7t Nam.<\/p>\n\n\n\nTh\u1ee9 t\u01b0,<\/strong> th\u00e0nh l\u1eadp th\u00eam c\u00e1c trung t\u00e2m h\u01b0\u1edbng d\u1eabn v\u00e0 cung c\u1ea5p th\u00f4ng tin v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam, v\u1ec1 ti\u1ec1m n\u0103ng – \u0111\u1ea5t n\u01b0\u1edbc v\u00e0 con ng\u01b0\u1eddi Vi\u1ec7t Nam cho kh\u00e1ch du l\u1ecbch qu\u1ed1c t\u1ebf t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch m\u1edbi khai th\u00e1c \u1edf v\u00f9ng \u0110\u00f4ng B\u1eafc, T\u00e2y B\u1eafc nh\u01b0 Y\u00ean B\u00e1i, H\u00e0 Giang, Cao B\u1eb1ng, S\u01a1n La, \u0110i\u1ec7n Bi\u00ean. B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c v\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n, chi nh\u00e1nh du l\u1ecbch t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch \u0111\u00e3 \u0111\u01b0\u1ee3c du kh\u00e1ch trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf bi\u1ebft \u0111\u1ebfn, nh\u01b0: H\u00e0 N\u1ed9i, TP. H\u1ed3 Ch\u00ed Minh, \u0110\u00e0 N\u1eb5ng, Hu\u1ebf\u2026, th\u00ec c\u1ea7n li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd h\u01a1n v\u1edbi c\u00e1c c\u01a1 quan, t\u1ed5 ch\u1ee9c (ngo\u1ea1i giao, h\u00e0ng kh\u00f4ng, th\u01b0\u01a1ng v\u1ee5…) \u0111\u1ec3 tri\u1ec3n khai c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh x\u00fac ti\u1ebfn hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\nTh\u1ee9 <\/strong>n\u0103m<\/strong>, <\/em>\u0111a d\u1ea1ng h\u00f3a c\u00e1c m\u1eb7t h\u00e0ng l\u01b0u ni\u1ec7m (thi\u1ebft k\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t nhi\u1ec1u lo\u1ea1i qu\u00e0 l\u01b0u ni\u1ec7m g\u1eafn li\u1ec1n v\u1edbi n\u00e9t v\u0103n h\u00f3a c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch \u0111\u1ec3 t\u1eb7ng cho du kh\u00e1ch); \u0111a d\u1ea1ng h\u00f3a c\u00e1c h\u00ecnh th\u1ee9c b\u00e1n h\u00e0ng l\u01b0u ni\u1ec7m cho du kh\u00e1ch t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, nh\u01b0: b\u00e1n t\u1ea1i kh\u00e1ch s\u1ea1n, nh\u00e0 tr\u01b0ng b\u00e0y, ch\u1ee3 d\u00e2n sinh… Th\u00f4ng qua ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, h\u00ecnh \u1ea3nh \u0111\u1ea5t n\u01b0\u1edbc, con ng\u01b0\u1eddi, v\u0103n h\u00f3a Vi\u1ec7t Nam c\u0169ng \u0111\u01b0\u1ee3c du kh\u00e1ch ti\u1ebfp nh\u1eadn v\u00e0 qu\u1ea3ng b\u00e1 ra th\u1ecb tr\u01b0\u1eddng du l\u1ecbch qu\u1ed1c t\u1ebf.<\/p>\n\n\n\nTh\u1ee9 <\/strong>s\u00e1u<\/strong>,<\/em> t\u0103ng c\u01b0\u1eddng, qu\u1ea3ng b\u00e1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn tr\u00ean nhi\u1ec1u k\u00eanh th\u00f4ng tin, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c k\u00eanh thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a nhi\u1ec1u du kh\u00e1ch. <\/em>Trong giai \u0111o\u1ea1n d\u1ecbch b\u1ec7nh Covid-19, Vi\u1ec7t Nam c\u1ea7n t\u0103ng c\u01b0\u1eddng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin trong qu\u1ea3ng b\u00e1, truy\u1ec1n th\u00f4ng, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m du l\u1ecbch m\u1edbi. T\u0103ng c\u01b0\u1eddng qu\u1ea3ng c\u00e1o h\u00ecnh \u1ea3nh du l\u1ecbch Vi\u1ec7t tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n qu\u1ea3ng c\u00e1o nh\u01b0 trang web, truy\u1ec1n h\u00ecnh, truy\u1ec1n thanh… X\u00e1c \u0111\u1ecbnh c\u00e1c k\u00eanh \u0111\u1ec3 \u0111\u01b0a th\u00f4ng tin t\u1edbi th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam. Ti\u1ebfn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng ph\u00e1t h\u00e0nh c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng b\u00e1; x\u00e2y d\u1ef1ng m\u1ed9t s\u1ed1 b\u1ed9 phim c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam; tham d\u1ef1 c\u00e1c h\u1ed9i ch\u1ee3, tri\u1ec3n l\u00e3m v\u1ec1 du l\u1ecbch qu\u1ed1c t\u1ebf; n\u00e2ng c\u1ea5p trang th\u00f4ng tin \u0111i\u1ec7n t\u1eed v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam\u2026\/.<\/p>\n\n\n\nT\u00c0I LI\u1ec6U THAM KH\u1ea2O<\/strong><\/p>\n\n\n\n1. T\u1ed5ng c\u1ee5c Du l\u1ecbch Vi\u1ec7t Nam (2019, 2020). B\u00e1o c\u00e1o t\u1ed5ng k\u1ebft ho\u1ea1t \u0111\u1ed9ng ng\u00e0nh du l\u1ecbch Vi\u1ec7t Nam n\u0103m 2019, 2020<\/em><\/p>\n\n\n\n2. Thanh Giang (2021). \u0110\u1ec3 du l\u1ecbch n\u1ed9i \u0111\u1ecba tr\u1edf th\u00e0nh ch\u1ee7 l\u1ef1c trong ph\u1ee5c h\u1ed3i du l\u1ecbch Vi\u1ec7t Nam<\/em>, truy c\u1eadp t\u1eeb https:\/\/baotintuc.vn\/du-lich\/de-du-lich-noi-dia-tro-thanh-chu-luc-trong-phuc-hoi-du-lich-viet-nam-20210708110812485.htm<\/p>\n\n\n\n3. Trang Linh (2021). Du l\u1ecbch Vi\u1ec7t Nam 2020: ph\u00e1t huy n\u1ed9i l\u1ef1c trong \u201cb\u00e3o Covid-19\u201d, <\/em>truy c\u1eadp t\u1eeb https:\/\/nhandan.vn\/dien-dan-dulich\/du-lich-viet-nam-2020-phat-huy-noi-luc-trong-bao-covid-19-630469\/<\/p>\n\n\n\n4. Trung t\u00e2m Th\u00f4ng tin du l\u1ecbch, T\u1ed5ng c\u1ee5c Du l\u1ecbch (2020). Nh\u00ecn l\u1ea1i n\u0103m 2020 c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam: \u1ee8ng ph\u00f3 Covid-19, ph\u1ee5c h\u1ed3i ho\u1ea1t \u0111\u1ed9ng, \u0111\u01b0\u1ee3c th\u1ebf gi\u1edbi vinh danh,<\/em> truy c\u1eadp t\u1eeb https:\/\/vietnamtourism.gov.vn\/index.php\/items\/35206<\/p>\n\n\n\nTS. T\u0103ng Th\u1ecb H\u1eb1ng, \u0110\u1ed7 Th\u00f9y Trang, Ph\u1ea1m Th\u1ecb Th\u00f9y Linh, Nguy\u1ec5n Th\u1ecb H\u1ed3ng H\u1ea1nh<\/strong><\/p>\n\n\n\nTr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc M\u1edf H\u00e0 N\u1ed9i<\/strong><\/p>\n\n\n\n
Ngo\u00e0i ra, nh\u1eb1m duy tr\u00ec s\u1ef1 k\u1ebft n\u1ed1i gi\u1eefa du l\u1ecbch Vi\u1ec7t Nam v\u00e0 kh\u00e1ch qu\u1ed1c t\u1ebf trong b\u1ed1i c\u1ea3nh gi\u00e3n c\u00e1ch x\u00e3 h\u1ed9i v\u00ec \u0111\u1ea1i d\u1ecbch Covid-19, n\u0103m 2020, T\u1ed5ng c\u1ee5c du l\u1ecbch ti\u1ebfp t\u1ee5c th\u1ef1c hi\u1ec7n qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh \u0111\u1ea5t n\u01b0\u1edbc, con ng\u01b0\u1eddi, du l\u1ecbch Vi\u1ec7t Nam tr\u00ean k\u00eanh truy\u1ec1n h\u00ecnh n\u1ed5i ti\u1ebfng CNN qua \u0111o\u1ea1n clip d\u00e0i 30 gi\u00e2y mang t\u00ean \u201cWhy not Viet Nam?\u201d. \u0110\u00e2y l\u00e0 chi\u1ebfn d\u1ecbch l\u1edbn nh\u1ea5t c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam cho kh\u00e1ch n\u01b0\u1edbc ngo\u00e0i trong n\u0103m \u0111\u1ec3 chu\u1ea9n b\u1ecb cho th\u1eddi \u0111i\u1ec3m m\u1edf c\u1eeda du l\u1ecbch qu\u1ed1c t\u1ebf \u0111\u1ebfn Vi\u1ec7t Nam.<\/p>\n\n\n\n
Th\u00e1ng 6\/2020, TP. \u0110\u00e0 N\u1eb5ng c\u0169ng k\u00fd k\u1ebft qu\u1ea3ng b\u00e1 du l\u1ecbch \u0110\u00e0 N\u1eb5ng v\u1edbi k\u00eanh truy\u1ec1n h\u00ecnh qu\u1ed1c t\u1ebf BBC. Theo \u0111\u00f3, m\u1ed7i ng\u00e0y BBC khu v\u1ef1c ch\u00e2u \u00c1-Th\u00e1i B\u00ecnh D\u01b0\u01a1ng (ph\u1ee7 s\u00f3ng \u1edf h\u01a1n 200 qu\u1ed1c gia) ph\u00e1t clip gi\u1edbi thi\u1ec7u v\u1ec1 \u0110\u00e0 N\u1eb5ng c\u00f3 \u0111\u1ed9 d\u00e0i 30 gi\u00e2y. Th\u1eddi l\u01b0\u1ee3ng ph\u00e1t s\u00f3ng l\u00e0 98 l\u1ea7n v\u00e0o c\u00e1c gi\u1edd cao \u0111i\u1ec3m.<\/p>\n\n\n\n
K\u1ebft qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u1ee7a ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1<\/strong><\/h2>\n\n\n\nTh\u1ef1c t\u1ebf tr\u00ean cho th\u1ea5y, ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam \u0111ang c\u00f3 nh\u1eefng b\u01b0\u1edbc \u0111\u1ed5i m\u1edbi quan tr\u1ecdng, n\u00e2ng cao t\u00ednh chuy\u00ean nghi\u1ec7p, hi\u1ec7u qu\u1ea3, \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh du l\u1ecbch Vi\u1ec7t Nam, kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a Vi\u1ec7t Nam tr\u00ean b\u1ea3n \u0111\u1ed3 du l\u1ecbch th\u1ebf gi\u1edbi, \u0111\u00f3ng g\u00f3p m\u1ed9t ph\u1ea7n kh\u00f4ng nh\u1ecf v\u00e0o s\u1ef1 ph\u00e1t tri\u1ec3n kinh t\u1ebf c\u1ee7a \u0111\u1ea5t n\u01b0\u1edbc. N\u0103m 2020, trong khi du l\u1ecbch th\u1ebf gi\u1edbi t\u00ea li\u1ec7t v\u00ec \u0111\u1ea1i d\u1ecbch Covid-19, th\u00ec du l\u1ecbch Vi\u1ec7t Nam v\u1eabn \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn tr\u00ean nhi\u1ec1u t\u1ea1p ch\u00ed danh ti\u1ebfng th\u1ebf gi\u1edbi, nh\u01b0: t\u1ea1p ch\u00ed du l\u1ecbch n\u1ed5i ti\u1ebfng c\u1ee7a Australia Lonely Planet \u0111\u00e3 l\u1ef1a ch\u1ecdn Vi\u1ec7t Nam l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn c\u00f3 \u1ea9m th\u1ef1c t\u1ed1t nh\u1ea5t cho chuy\u1ebfn du l\u1ecbch c\u00e1 nh\u00e2n n\u0103m 2021; T\u1ea1p ch\u00ed Travel+Leisure c\u1ee7a M\u1ef9 \u0111\u00e3 x\u1ebfp Vi\u1ec7t Nam \u0111\u1ee9ng th\u1ee9 16 trong danh s\u00e1ch 20 \u0111i\u1ec3m \u0111\u1ebfn d\u00e0nh cho du l\u1ecbch c\u00e1 nh\u00e2n trong n\u0103m 2021; T\u1ea1p ch\u00ed du l\u1ecbch uy t\u00edn c\u1ee7a M\u1ef9 Cond\u00e9 Nast Traveler (CNTraveler) \u0111\u00e3 b\u00ecnh ch\u1ecdn Vi\u1ec7t Nam \u0111\u1ee9ng \u1edf v\u1ecb tr\u00ed th\u1ee9 9 trong 20 qu\u1ed1c gia l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn y\u00eau th\u00edch n\u0103m 2020. C\u00e1c \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a Vi\u1ec7t Nam, nh\u01b0: v\u1ecbnh H\u1ea1 Long, v\u1ecbnh Lan H\u1ea1, hang S\u01a1n \u0110o\u00f2ng, Ninh B\u00ecnh, Sa Pa, H\u00e0 N\u1ed9i, TP H\u1ed3 Ch\u00ed Minh, H\u00f2a B\u00ecnh, Ph\u00fa Qu\u1ed1c\u2026 lu\u00f4n l\u00e0 n\u1eb1m trong c\u00e1c b\u1ea3ng x\u1ebfp h\u1ea1ng g\u1ee3i \u00fd \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a c\u00e1c t\u1ea1p ch\u00ed v\u00e0 trang \u0111\u00e1nh gi\u00e1 du l\u1ecbch c\u1ee7a th\u1ebf gi\u1edbi.<\/p>\n\n\n\n
V\u1edbi vi\u1ec7c \u0111\u1ea7u t\u01b0 ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch t\u1ea1i nhi\u1ec1u \u0111\u1ecba b\u00e0n tr\u00ean c\u1ea3 n\u01b0\u1edbc, du l\u1ecbch Vi\u1ec7t Nam \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf \u0111\u00e1nh gi\u00e1 l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn m\u1edbi n\u1ed5i c\u00f3 nhi\u1ec1u ti\u1ec1m n\u0103ng ph\u00e1t tri\u1ec3n; l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n li\u00ean t\u1ee5c, t\u1ed1c \u0111\u1ed9 \u0111\u1ea7u t\u01b0 l\u1edbn, s\u1ef1 thay \u0111\u1ed5i di\u1ec7n m\u1ea1o nhanh ch\u00f3ng; c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn, c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch li\u00ean t\u1ee5c \u0111\u01b0\u1ee3c m\u1edf r\u1ed9ng \u1edf nhi\u1ec1u \u0111i\u1ec3m \u0111\u1ebfn t\u1ea1o ra s\u1ee9c c\u1ea1nh tranh v\u00e0 s\u1ee9c h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n
V\u1eabn c\u00f2n nhi\u1ec1u h\u1ea1n <\/strong>ch\u1ebf<\/strong><\/h3>\n\n\n\nB\u00ean c\u1ea1nh nh\u1eefng k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c, th\u00ec ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam c\u0169ng c\u00f3 nh\u1eefng h\u1ea1n ch\u1ebf, \u0111\u00f3 l\u00e0:<\/p>\n\n\n\n
– Ho\u1ea1t \u0111\u1ed9ng trong c\u01a1 ch\u1ebf th\u1ecb tr\u01b0\u1eddng, vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111\u1eb7c th\u00f9 v\u00e0 l\u00e0 ho\u1ea1t \u0111\u1ed9ng marketing x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch \u0111\u1ebfn c\u00e1c th\u1ecb tr\u01b0\u1eddng du l\u1ecbch tr\u1ecdng \u0111i\u1ec3m v\u1eabn l\u00e0 \u0111i\u1ec3m y\u1ebfu c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam, d\u00f9 \u0111\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 r\u1ea5t quan tr\u1ecdng quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a kinh doanh du l\u1ecbch. Vi\u1ec7c \u0111\u1ea7u t\u01b0 x\u00e2y d\u1ef1ng, ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch, nh\u1ea5t l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111\u1eb7c th\u00f9 v\u00e0 ho\u1ea1t \u0111\u1ed9ng marketing x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch c\u00f2n nhi\u1ec1u b\u1ea5t c\u1eadp.<\/p>\n\n\n\n
– Hi\u1ec7n t\u1ea1i, ng\u00e2n s\u00e1ch qu\u1ea3ng b\u00e1 du l\u1ecbch c\u1ee7a Vi\u1ec7t Nam qu\u00e1 th\u1ea5p. B\u00ean c\u1ea1nh \u0111\u00f3, du l\u1ecbch Vi\u1ec7t Nam kh\u00f4ng c\u00f3 c\u01a1 quan qu\u1ea3ng b\u00e1 du l\u1ecbch qu\u1ed1c gia; ch\u01b0a c\u00f3 v\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n t\u1ea1i c\u00e1c th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m\u2026<\/p>\n\n\n\n
– Ch\u01b0\u01a1ng tr\u00ecnh qu\u1ea3ng b\u00e1 du l\u1ecbch c\u1ee7a Vi\u1ec7t Nam ch\u01b0a \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp m\u1ed9t c\u00e1ch quy m\u00f4 v\u00e0 b\u00e0i b\u1ea3n, m\u00e0 ch\u1ee7 y\u1ebfu l\u00e0 nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh, ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn du l\u1ecbch ri\u00eang r\u1ebd, manh m\u00fan, thi\u1ebfu s\u1ef1 \u0111\u1ecbnh h\u01b0\u1edbng r\u00f5 r\u00e0ng.<\/p>\n\n\n\n
– \u1ea4n ph\u1ea9m, t\u00e0i li\u1ec7u \u0111\u1ec3 qu\u1ea3ng c\u00e1o cho du l\u1ecbch Vi\u1ec7t Nam c\u00f2n ch\u01b0a phong ph\u00fa, \u0111\u1ea7y \u0111\u1ee7 v\u1ec1 ch\u1ee7ng lo\u1ea1i cho c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng th\u1ecb tr\u01b0\u1eddng kh\u00e1ch kh\u00e1c nhau. \u1ea4n ph\u1ea9m c\u00f2n ch\u01b0a h\u1ea5p d\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng, s\u1ed1 l\u01b0\u1ee3ng, t\u00ednh th\u1ed1ng nh\u1ea5t v\u00e0 th\u1ea9m m\u1ef9. N\u1ed9i dung thi\u1ebfu t\u00ednh s\u00e1ng t\u1ea1o. Vi\u1ec7c ph\u00e1t h\u00e0nh v\u00e0 ph\u00e2n ph\u00e1t \u1ea5n ph\u1ea9m ch\u01b0a c\u00f3 s\u1ef1 \u0111\u1ecbnh h\u01b0\u1edbng r\u00f5 r\u00e0ng n\u00ean ch\u01b0a \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng.<\/p>\n\n\n\n
– Vi\u1ec7c tham gia h\u1ed9i ch\u1ee3, l\u1ef1a ch\u1ecdn h\u1ed9i ch\u1ee3 \u0111\u1ec3 tham gia c\u00f2n thi\u1ebfu s\u1ef1 \u0111\u1ed3ng b\u1ed9 nghi\u00ean c\u1ee9u, ch\u1ecbu s\u1ef1 ch\u1ec9 \u0111\u1ea1o c\u1ee7a c\u1ea5p tr\u00ean<\/p>\n\n\n\n
– \u0110\u1ed9i ng\u0169 tham gia v\u00e0o ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 c\u00f2n ch\u01b0a chuy\u00ean nghi\u1ec7p, n\u00ean hi\u1ec7u qu\u1ea3 c\u00f4ng vi\u1ec7c c\u01b0a cao.<\/p>\n\n\n\n
– Du l\u1ecbch Vi\u1ec7t Nam ch\u01b0a s\u1eed d\u1ee5ng v\u00e0 ph\u00e1t huy \u0111\u01b0\u1ee3c h\u1ebft t\u00e1c d\u1ee5ng c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 x\u00fac ti\u1ebfn du l\u1ecbch; ch\u01b0a x\u00e2y d\u1ef1ng v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch m\u1ed9t c\u00e1ch b\u00e0i b\u1ea3n, ch\u01b0a li\u00ean k\u1ebft \u0111\u01b0\u1ee3c v\u1edbi c\u00e1c c\u00f4ng ty l\u1edbn \u0111\u1ec3 x\u00fac ti\u1ebfn ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch, vi\u1ec7c ti\u1ebfp th\u1ecb ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch tr\u00ean m\u1ea1ng internet ch\u01b0a ph\u00e1t huy \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n
NH\u1eeeNG GI\u1ea2I PH\u00c1P C\u1ea6N TH\u1ef0C HI\u1ec6N TRONG TH\u1edcI GIAN T\u1edaI<\/strong><\/h2>\n\n\n\nTh\u1ee9 nh\u1ea5t<\/strong>,<\/em> n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam, trong \u0111\u00f3 ch\u00fa tr\u1ecdng v\u00e0o gi\u1edbi thi\u1ec7u h\u00ecnh \u1ea3nh con ng\u01b0\u1eddi, c\u0169ng nh\u01b0 c\u00e1c di s\u1ea3n v\u0103n h\u00f3a c\u00f3 gi\u00e1 tr\u1ecb t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn n\u1ed5i ti\u1ebfng \u0111\u01b0\u1ee3c nhi\u1ec1u du kh\u00e1ch quan t\u00e2m. Tr\u01b0\u1edbc m\u1eaft, t\u1eadp trung v\u00e0o ph\u00e2n kh\u00fac du kh\u00e1ch trong n\u01b0\u1edbc.<\/p>\n\n\n\nTheo \u0111\u00f3, \u0111\u1ec3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 hi\u1ec7u qu\u1ea3, th\u00ec ng\u00e0nh du l\u1ecbch c\u00f9ng v\u1edbi ch\u00ednh quy\u1ec1n \u0111\u1ecba ph\u01b0\u01a1ng c\u1ea7n t\u1eadp trung v\u00e0o x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn, qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111i\u1ec3n h\u00ecnh \u0111\u01b0\u1ee3c nhi\u1ec1u du kh\u00e1ch y\u00eau th\u00edch. Ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch l\u00e0 t\u1ea1o ra s\u1ef1 nh\u1eadn bi\u1ebft v\u1ec1 c\u00e1c h\u00ecnh \u1ea3nh c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn theo t\u1eebng giai \u0111o\u1ea1n kh\u00e1c nhau m\u1ed9t c\u00e1ch kh\u00e1c bi\u1ec7t v\u00e0 h\u1ea5p d\u1eabn. M\u1ed9t trong nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u1ed1t l\u00f5i c\u1ee7a ng\u00e0nh du l\u1ecbch l\u00e0 qu\u1ea3n l\u00fd \u0111i\u1ec3m \u0111\u1ebfn, ti\u1ebfn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng marketing nh\u1eb1m nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, ch\u1ecdn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau cho \u0111i\u1ec3m \u0111\u1ebfn, \u0111\u1ecbnh v\u1ecb \u0111i\u1ec3m \u0111\u1ebfn, x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m \u0111\u1eb7c th\u00f9 cho \u0111i\u1ec3m \u0111\u1ebfn, t\u1eeb \u0111\u00f3 x\u00e2y d\u1ef1ng v\u00e0 qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn tr\u00ean th\u1ecb tr\u01b0\u1eddng du l\u1ecbch; x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1 ph\u00f9 h\u1ee3p cho \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, \u0111\u1ea7u t\u01b0 kinh ph\u00ed th\u00edch \u0111\u00e1ng cho c\u00f4ng t\u00e1c qu\u1ea3ng b\u00e1; t\u0103ng c\u01b0\u1eddng c\u00f4ng t\u00e1c qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00f4ng qua n\u00e2ng c\u1ea5p trang web du l\u1ecbch, x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng b\u00e1 h\u1ea5p d\u1eabn cho du l\u1ecbch; n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ph\u00e1t thanh, truy\u1ec1n h\u00ecnh, qu\u1ea3ng b\u00e1 v\u1ec1 \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, ti\u1ebfn t\u1edbi ph\u1ee7 s\u00f3ng qua v\u1ec7 tinh \u0111\u1ec3 qu\u1ea3ng b\u00e1 r\u1ed9ng r\u00e3i ra qu\u1ed1c t\u1ebf, tham gia c\u00e1c h\u1ed9i ch\u1ee3 du l\u1ecbch trong n\u01b0\u1edbc v\u00e0 n\u01b0\u1edbc ngo\u00e0i…<\/p>\n\n\n\n
B\u00ean c\u1ea1nh \u0111\u00f3, mu\u1ed1n qu\u1ea3ng b\u00e1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch c\u00f3 hi\u1ec7u qu\u1ea3, \u0111\u1ecba ph\u01b0\u01a1ng c\u1ea7n khai th\u00e1c t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i \u1ea5n ph\u1ea9m th\u00f4ng tin du l\u1ecbch \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng t\u1ea1i Vi\u1ec7t Nam do c\u01a1 quan qu\u1ea3n l\u00fd nh\u00e0 n\u01b0\u1edbc v\u1ec1 du l\u1ecbch, c\u00e1c doanh nghi\u1ec7p \u1ea5n h\u00e0nh v\u00e0 cung c\u1ea5p cho du kh\u00e1ch; t\u1ed5 ch\u1ee9c c\u00e1c chuy\u1ebfn famtrip, presstrip; tuy\u00ean truy\u1ec1n qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00f4ng qua c\u00e1c \u1ea5n ph\u1ea9m truy\u1ec1n th\u00f4ng, truy\u1ec1n h\u00ecnh; tham d\u1ef1 h\u1ed9i ch\u1ee3, h\u1ed9i th\u1ea3o v\u00e0 giao l\u01b0u c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc \u0111\u1ec3 gi\u1edbi thi\u1ec7u v\u1ec1 h\u00ecnh \u1ea3nh c\u1ee7a \u0111i\u1ec3m t\u1edbi kh\u00e1ch du l\u1ecbch, \u0111\u1ed1i t\u00e1c v\u00e0 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0; t\u0103ng c\u01b0\u1eddng h\u01a1n n\u1eefa ngu\u1ed3n kinh ph\u00ed cho ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn, qu\u1ea3ng b\u00e1\u2026<\/p>\n\n\n\n
Th\u1ee9 hai<\/strong>,<\/em> c\u00e1c c\u00f4ng ty du l\u1ecbch, l\u1eef h\u00e0nh c\u1ea7n t\u00edch c\u1ef1c h\u01a1n n\u1eefa trong vi\u1ec7c li\u00ean k\u1ebft v\u1edbi c\u00e1c c\u00f4ng ty v\u1eadn t\u1ea3i, h\u00e0ng kh\u00f4ng, c\u0169ng nh\u01b0 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn \u0111\u00e3 an to\u00e0n \u0111\u1ec3 thi\u1ebft k\u1ebf th\u00eam c\u00e1c g\u00f3i s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u01b0u \u0111\u00e3i d\u00e0nh cho du kh\u00e1ch n\u1ed9i \u0111\u1ecba. Trong b\u1ed1i c\u1ea3nh d\u1ecbch b\u1ec7nh v\u1eabn c\u00f2n lan r\u1ed9ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, th\u00ec vi\u1ec7c t\u1eadp trung khai th\u00e1c th\u1ecb tr\u01b0\u1eddng du l\u1ecbch n\u1ed9i \u0111\u1ecba v\u1eabn l\u00e0 gi\u1ea3i ph\u00e1p \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn cho ng\u00e0nh du l\u1ecbch Vi\u1ec7t nam hi\u1ec7n nay. Th\u1eddi gian t\u1edbi, du l\u1ecbch Vi\u1ec7t Nam c\u1ea7n t\u1eadp trung v\u00e0o c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch v\u0103n h\u00f3a v\u00e0 sinh th\u00e1i c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao. Vi\u1ec7c khai th\u00e1c c\u00e1c n\u00e9t v\u0103n h\u00f3a \u0111\u1ecba ph\u01b0\u01a1ng, nh\u01b0: l\u00e0ng ngh\u1ec1, c\u00e1c m\u00f3n \u0103n \u0111\u1eb7c s\u1ea3n, c\u00e1c n\u00e9t \u0111\u1eb7c tr\u01b0ng \u0111\u1eb7c th\u00f9 ri\u00eang c\u1ee7a t\u1eebng v\u00f9ng v\u00e0 s\u1eed d\u1ee5ng ng\u01b0\u1eddi d\u00e2n \u0111\u1ecba ph\u01b0\u01a1ng l\u00e0m thuy\u1ebft minh vi\u00ean c\u1ea7n \u0111\u01b0\u1ee3c ph\u00e1t huy hi\u1ec7u qu\u1ea3. Ngo\u00e0i ra, c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh v\u0103n h\u00f3a t\u00e2m linh c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n g\u1eafn li\u1ec1n v\u1edbi c\u00e1c gi\u00e1 tr\u1ecb v\u0103n h\u00f3a truy\u1ec1n th\u1ed1ng c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch. T\u1ea1o ra v\u00e0 l\u00e0m n\u1ed5i b\u1eadt c\u00e1c h\u00ecnh \u1ea3nh ri\u00eang bi\u1ec7t t\u1ea1o \u1ea5n t\u01b0\u1ee3ng khi du kh\u00e1ch tham gia du l\u1ecbch v\u0103n h\u00f3a.<\/p>\n\n\n\nTh\u1ee9 ba<\/strong>,<\/em> ti\u1ebfp t\u1ee5c tuy\u00ean truy\u1ec1n, gi\u00e1o d\u1ee5c n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 vai tr\u00f2 quan tr\u1ecdng c\u1ee7a du l\u1ecbch trong vi\u1ec7c ph\u00e1t tri\u1ec3n kinh t\u1ebf \u0111\u1ecba ph\u01b0\u01a1ng, kinh t\u1ebf v\u00f9ng t\u1edbi ng\u01b0\u1eddi d\u00e2n. Theo \u0111\u00f3, kh\u00f4ng ch\u1ec9 Nh\u00e0 n\u01b0\u1edbc, ng\u00e0nh du l\u1ecbch, m\u00e0 c\u1ea3 c\u1ed9ng \u0111\u1ed3ng c\u00f9ng chung tay qu\u1ea3ng b\u00e1 v\u1ec1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn \u1edf Vi\u1ec7t Nam t\u1edbi b\u1ea1n b\u00e8 qu\u1ed1c t\u1ebf; Qua \u0111\u00f3, kh\u00f4ng ch\u1ec9 thu h\u00fat kh\u00e1ch du l\u1ecbch, m\u00e0 c\u00f2n c\u00f3 \u00fd ngh\u0129a thu h\u00fat ngu\u1ed3n v\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o du l\u1ecbch Vi\u1ec7t Nam. Vi\u1ec7c thu h\u00fat c\u00e1c t\u1eadp \u0111o\u00e0n du l\u1ecbch c\u00f3 uy t\u00edn qu\u1ed1c t\u1ebf \u0111\u1ea7u t\u01b0 ph\u00e1t tri\u1ec3n du l\u1ecbch v\u00e0o Vi\u1ec7t Nam nh\u1eb1m gi\u1ea3i quy\u1ebft b\u00e0i to\u00e1n h\u1ea1 t\u1ea7ng v\u1eadt ch\u1ea5t cho ph\u00e1t tri\u1ec3n du l\u1ecbch, \u0111\u1ed3ng th\u1eddi h\u1ecd c\u0169ng l\u00e0 k\u00eanh qu\u1ea3ng b\u00e1 uy t\u00edn cho du l\u1ecbch Vi\u1ec7t Nam.<\/p>\n\n\n\nTh\u1ee9 t\u01b0,<\/strong> th\u00e0nh l\u1eadp th\u00eam c\u00e1c trung t\u00e2m h\u01b0\u1edbng d\u1eabn v\u00e0 cung c\u1ea5p th\u00f4ng tin v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam, v\u1ec1 ti\u1ec1m n\u0103ng – \u0111\u1ea5t n\u01b0\u1edbc v\u00e0 con ng\u01b0\u1eddi Vi\u1ec7t Nam cho kh\u00e1ch du l\u1ecbch qu\u1ed1c t\u1ebf t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch m\u1edbi khai th\u00e1c \u1edf v\u00f9ng \u0110\u00f4ng B\u1eafc, T\u00e2y B\u1eafc nh\u01b0 Y\u00ean B\u00e1i, H\u00e0 Giang, Cao B\u1eb1ng, S\u01a1n La, \u0110i\u1ec7n Bi\u00ean. B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c v\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n, chi nh\u00e1nh du l\u1ecbch t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch \u0111\u00e3 \u0111\u01b0\u1ee3c du kh\u00e1ch trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf bi\u1ebft \u0111\u1ebfn, nh\u01b0: H\u00e0 N\u1ed9i, TP. H\u1ed3 Ch\u00ed Minh, \u0110\u00e0 N\u1eb5ng, Hu\u1ebf\u2026, th\u00ec c\u1ea7n li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd h\u01a1n v\u1edbi c\u00e1c c\u01a1 quan, t\u1ed5 ch\u1ee9c (ngo\u1ea1i giao, h\u00e0ng kh\u00f4ng, th\u01b0\u01a1ng v\u1ee5…) \u0111\u1ec3 tri\u1ec3n khai c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh x\u00fac ti\u1ebfn hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\nTh\u1ee9 <\/strong>n\u0103m<\/strong>, <\/em>\u0111a d\u1ea1ng h\u00f3a c\u00e1c m\u1eb7t h\u00e0ng l\u01b0u ni\u1ec7m (thi\u1ebft k\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t nhi\u1ec1u lo\u1ea1i qu\u00e0 l\u01b0u ni\u1ec7m g\u1eafn li\u1ec1n v\u1edbi n\u00e9t v\u0103n h\u00f3a c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch \u0111\u1ec3 t\u1eb7ng cho du kh\u00e1ch); \u0111a d\u1ea1ng h\u00f3a c\u00e1c h\u00ecnh th\u1ee9c b\u00e1n h\u00e0ng l\u01b0u ni\u1ec7m cho du kh\u00e1ch t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, nh\u01b0: b\u00e1n t\u1ea1i kh\u00e1ch s\u1ea1n, nh\u00e0 tr\u01b0ng b\u00e0y, ch\u1ee3 d\u00e2n sinh… Th\u00f4ng qua ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, h\u00ecnh \u1ea3nh \u0111\u1ea5t n\u01b0\u1edbc, con ng\u01b0\u1eddi, v\u0103n h\u00f3a Vi\u1ec7t Nam c\u0169ng \u0111\u01b0\u1ee3c du kh\u00e1ch ti\u1ebfp nh\u1eadn v\u00e0 qu\u1ea3ng b\u00e1 ra th\u1ecb tr\u01b0\u1eddng du l\u1ecbch qu\u1ed1c t\u1ebf.<\/p>\n\n\n\nTh\u1ee9 <\/strong>s\u00e1u<\/strong>,<\/em> t\u0103ng c\u01b0\u1eddng, qu\u1ea3ng b\u00e1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn tr\u00ean nhi\u1ec1u k\u00eanh th\u00f4ng tin, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c k\u00eanh thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a nhi\u1ec1u du kh\u00e1ch. <\/em>Trong giai \u0111o\u1ea1n d\u1ecbch b\u1ec7nh Covid-19, Vi\u1ec7t Nam c\u1ea7n t\u0103ng c\u01b0\u1eddng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin trong qu\u1ea3ng b\u00e1, truy\u1ec1n th\u00f4ng, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m du l\u1ecbch m\u1edbi. T\u0103ng c\u01b0\u1eddng qu\u1ea3ng c\u00e1o h\u00ecnh \u1ea3nh du l\u1ecbch Vi\u1ec7t tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n qu\u1ea3ng c\u00e1o nh\u01b0 trang web, truy\u1ec1n h\u00ecnh, truy\u1ec1n thanh… X\u00e1c \u0111\u1ecbnh c\u00e1c k\u00eanh \u0111\u1ec3 \u0111\u01b0a th\u00f4ng tin t\u1edbi th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam. Ti\u1ebfn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng ph\u00e1t h\u00e0nh c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng b\u00e1; x\u00e2y d\u1ef1ng m\u1ed9t s\u1ed1 b\u1ed9 phim c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam; tham d\u1ef1 c\u00e1c h\u1ed9i ch\u1ee3, tri\u1ec3n l\u00e3m v\u1ec1 du l\u1ecbch qu\u1ed1c t\u1ebf; n\u00e2ng c\u1ea5p trang th\u00f4ng tin \u0111i\u1ec7n t\u1eed v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam\u2026\/.<\/p>\n\n\n\nT\u00c0I LI\u1ec6U THAM KH\u1ea2O<\/strong><\/p>\n\n\n\n1. T\u1ed5ng c\u1ee5c Du l\u1ecbch Vi\u1ec7t Nam (2019, 2020). B\u00e1o c\u00e1o t\u1ed5ng k\u1ebft ho\u1ea1t \u0111\u1ed9ng ng\u00e0nh du l\u1ecbch Vi\u1ec7t Nam n\u0103m 2019, 2020<\/em><\/p>\n\n\n\n2. Thanh Giang (2021). \u0110\u1ec3 du l\u1ecbch n\u1ed9i \u0111\u1ecba tr\u1edf th\u00e0nh ch\u1ee7 l\u1ef1c trong ph\u1ee5c h\u1ed3i du l\u1ecbch Vi\u1ec7t Nam<\/em>, truy c\u1eadp t\u1eeb https:\/\/baotintuc.vn\/du-lich\/de-du-lich-noi-dia-tro-thanh-chu-luc-trong-phuc-hoi-du-lich-viet-nam-20210708110812485.htm<\/p>\n\n\n\n3. Trang Linh (2021). Du l\u1ecbch Vi\u1ec7t Nam 2020: ph\u00e1t huy n\u1ed9i l\u1ef1c trong \u201cb\u00e3o Covid-19\u201d, <\/em>truy c\u1eadp t\u1eeb https:\/\/nhandan.vn\/dien-dan-dulich\/du-lich-viet-nam-2020-phat-huy-noi-luc-trong-bao-covid-19-630469\/<\/p>\n\n\n\n4. Trung t\u00e2m Th\u00f4ng tin du l\u1ecbch, T\u1ed5ng c\u1ee5c Du l\u1ecbch (2020). Nh\u00ecn l\u1ea1i n\u0103m 2020 c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam: \u1ee8ng ph\u00f3 Covid-19, ph\u1ee5c h\u1ed3i ho\u1ea1t \u0111\u1ed9ng, \u0111\u01b0\u1ee3c th\u1ebf gi\u1edbi vinh danh,<\/em> truy c\u1eadp t\u1eeb https:\/\/vietnamtourism.gov.vn\/index.php\/items\/35206<\/p>\n\n\n\nTS. T\u0103ng Th\u1ecb H\u1eb1ng, \u0110\u1ed7 Th\u00f9y Trang, Ph\u1ea1m Th\u1ecb Th\u00f9y Linh, Nguy\u1ec5n Th\u1ecb H\u1ed3ng H\u1ea1nh<\/strong><\/p>\n\n\n\nTr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc M\u1edf H\u00e0 N\u1ed9i<\/strong><\/p>\n\n\n\n
B\u00ean c\u1ea1nh nh\u1eefng k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c, th\u00ec ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam c\u0169ng c\u00f3 nh\u1eefng h\u1ea1n ch\u1ebf, \u0111\u00f3 l\u00e0:<\/p>\n\n\n\n
– Ho\u1ea1t \u0111\u1ed9ng trong c\u01a1 ch\u1ebf th\u1ecb tr\u01b0\u1eddng, vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111\u1eb7c th\u00f9 v\u00e0 l\u00e0 ho\u1ea1t \u0111\u1ed9ng marketing x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch \u0111\u1ebfn c\u00e1c th\u1ecb tr\u01b0\u1eddng du l\u1ecbch tr\u1ecdng \u0111i\u1ec3m v\u1eabn l\u00e0 \u0111i\u1ec3m y\u1ebfu c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam, d\u00f9 \u0111\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 r\u1ea5t quan tr\u1ecdng quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a kinh doanh du l\u1ecbch. Vi\u1ec7c \u0111\u1ea7u t\u01b0 x\u00e2y d\u1ef1ng, ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch, nh\u1ea5t l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111\u1eb7c th\u00f9 v\u00e0 ho\u1ea1t \u0111\u1ed9ng marketing x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch c\u00f2n nhi\u1ec1u b\u1ea5t c\u1eadp.<\/p>\n\n\n\n
– Hi\u1ec7n t\u1ea1i, ng\u00e2n s\u00e1ch qu\u1ea3ng b\u00e1 du l\u1ecbch c\u1ee7a Vi\u1ec7t Nam qu\u00e1 th\u1ea5p. B\u00ean c\u1ea1nh \u0111\u00f3, du l\u1ecbch Vi\u1ec7t Nam kh\u00f4ng c\u00f3 c\u01a1 quan qu\u1ea3ng b\u00e1 du l\u1ecbch qu\u1ed1c gia; ch\u01b0a c\u00f3 v\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n t\u1ea1i c\u00e1c th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m\u2026<\/p>\n\n\n\n
– Ch\u01b0\u01a1ng tr\u00ecnh qu\u1ea3ng b\u00e1 du l\u1ecbch c\u1ee7a Vi\u1ec7t Nam ch\u01b0a \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp m\u1ed9t c\u00e1ch quy m\u00f4 v\u00e0 b\u00e0i b\u1ea3n, m\u00e0 ch\u1ee7 y\u1ebfu l\u00e0 nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh, ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn du l\u1ecbch ri\u00eang r\u1ebd, manh m\u00fan, thi\u1ebfu s\u1ef1 \u0111\u1ecbnh h\u01b0\u1edbng r\u00f5 r\u00e0ng.<\/p>\n\n\n\n
– \u1ea4n ph\u1ea9m, t\u00e0i li\u1ec7u \u0111\u1ec3 qu\u1ea3ng c\u00e1o cho du l\u1ecbch Vi\u1ec7t Nam c\u00f2n ch\u01b0a phong ph\u00fa, \u0111\u1ea7y \u0111\u1ee7 v\u1ec1 ch\u1ee7ng lo\u1ea1i cho c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng th\u1ecb tr\u01b0\u1eddng kh\u00e1ch kh\u00e1c nhau. \u1ea4n ph\u1ea9m c\u00f2n ch\u01b0a h\u1ea5p d\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng, s\u1ed1 l\u01b0\u1ee3ng, t\u00ednh th\u1ed1ng nh\u1ea5t v\u00e0 th\u1ea9m m\u1ef9. N\u1ed9i dung thi\u1ebfu t\u00ednh s\u00e1ng t\u1ea1o. Vi\u1ec7c ph\u00e1t h\u00e0nh v\u00e0 ph\u00e2n ph\u00e1t \u1ea5n ph\u1ea9m ch\u01b0a c\u00f3 s\u1ef1 \u0111\u1ecbnh h\u01b0\u1edbng r\u00f5 r\u00e0ng n\u00ean ch\u01b0a \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng.<\/p>\n\n\n\n
– Vi\u1ec7c tham gia h\u1ed9i ch\u1ee3, l\u1ef1a ch\u1ecdn h\u1ed9i ch\u1ee3 \u0111\u1ec3 tham gia c\u00f2n thi\u1ebfu s\u1ef1 \u0111\u1ed3ng b\u1ed9 nghi\u00ean c\u1ee9u, ch\u1ecbu s\u1ef1 ch\u1ec9 \u0111\u1ea1o c\u1ee7a c\u1ea5p tr\u00ean<\/p>\n\n\n\n
– \u0110\u1ed9i ng\u0169 tham gia v\u00e0o ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 c\u00f2n ch\u01b0a chuy\u00ean nghi\u1ec7p, n\u00ean hi\u1ec7u qu\u1ea3 c\u00f4ng vi\u1ec7c c\u01b0a cao.<\/p>\n\n\n\n
– Du l\u1ecbch Vi\u1ec7t Nam ch\u01b0a s\u1eed d\u1ee5ng v\u00e0 ph\u00e1t huy \u0111\u01b0\u1ee3c h\u1ebft t\u00e1c d\u1ee5ng c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 x\u00fac ti\u1ebfn du l\u1ecbch; ch\u01b0a x\u00e2y d\u1ef1ng v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch x\u00fac ti\u1ebfn qu\u1ea3ng b\u00e1 du l\u1ecbch m\u1ed9t c\u00e1ch b\u00e0i b\u1ea3n, ch\u01b0a li\u00ean k\u1ebft \u0111\u01b0\u1ee3c v\u1edbi c\u00e1c c\u00f4ng ty l\u1edbn \u0111\u1ec3 x\u00fac ti\u1ebfn ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch, vi\u1ec7c ti\u1ebfp th\u1ecb ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch tr\u00ean m\u1ea1ng internet ch\u01b0a ph\u00e1t huy \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n
NH\u1eeeNG GI\u1ea2I PH\u00c1P C\u1ea6N TH\u1ef0C HI\u1ec6N TRONG TH\u1edcI GIAN T\u1edaI<\/strong><\/h2>\n\n\n\nTh\u1ee9 nh\u1ea5t<\/strong>,<\/em> n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch Vi\u1ec7t Nam, trong \u0111\u00f3 ch\u00fa tr\u1ecdng v\u00e0o gi\u1edbi thi\u1ec7u h\u00ecnh \u1ea3nh con ng\u01b0\u1eddi, c\u0169ng nh\u01b0 c\u00e1c di s\u1ea3n v\u0103n h\u00f3a c\u00f3 gi\u00e1 tr\u1ecb t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn n\u1ed5i ti\u1ebfng \u0111\u01b0\u1ee3c nhi\u1ec1u du kh\u00e1ch quan t\u00e2m. Tr\u01b0\u1edbc m\u1eaft, t\u1eadp trung v\u00e0o ph\u00e2n kh\u00fac du kh\u00e1ch trong n\u01b0\u1edbc.<\/p>\n\n\n\nTheo \u0111\u00f3, \u0111\u1ec3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 hi\u1ec7u qu\u1ea3, th\u00ec ng\u00e0nh du l\u1ecbch c\u00f9ng v\u1edbi ch\u00ednh quy\u1ec1n \u0111\u1ecba ph\u01b0\u01a1ng c\u1ea7n t\u1eadp trung v\u00e0o x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn, qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111i\u1ec3n h\u00ecnh \u0111\u01b0\u1ee3c nhi\u1ec1u du kh\u00e1ch y\u00eau th\u00edch. Ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch l\u00e0 t\u1ea1o ra s\u1ef1 nh\u1eadn bi\u1ebft v\u1ec1 c\u00e1c h\u00ecnh \u1ea3nh c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn theo t\u1eebng giai \u0111o\u1ea1n kh\u00e1c nhau m\u1ed9t c\u00e1ch kh\u00e1c bi\u1ec7t v\u00e0 h\u1ea5p d\u1eabn. M\u1ed9t trong nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u1ed1t l\u00f5i c\u1ee7a ng\u00e0nh du l\u1ecbch l\u00e0 qu\u1ea3n l\u00fd \u0111i\u1ec3m \u0111\u1ebfn, ti\u1ebfn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng marketing nh\u1eb1m nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, ch\u1ecdn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau cho \u0111i\u1ec3m \u0111\u1ebfn, \u0111\u1ecbnh v\u1ecb \u0111i\u1ec3m \u0111\u1ebfn, x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m \u0111\u1eb7c th\u00f9 cho \u0111i\u1ec3m \u0111\u1ebfn, t\u1eeb \u0111\u00f3 x\u00e2y d\u1ef1ng v\u00e0 qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn tr\u00ean th\u1ecb tr\u01b0\u1eddng du l\u1ecbch; x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1 ph\u00f9 h\u1ee3p cho \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, \u0111\u1ea7u t\u01b0 kinh ph\u00ed th\u00edch \u0111\u00e1ng cho c\u00f4ng t\u00e1c qu\u1ea3ng b\u00e1; t\u0103ng c\u01b0\u1eddng c\u00f4ng t\u00e1c qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00f4ng qua n\u00e2ng c\u1ea5p trang web du l\u1ecbch, x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng b\u00e1 h\u1ea5p d\u1eabn cho du l\u1ecbch; n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ph\u00e1t thanh, truy\u1ec1n h\u00ecnh, qu\u1ea3ng b\u00e1 v\u1ec1 \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, ti\u1ebfn t\u1edbi ph\u1ee7 s\u00f3ng qua v\u1ec7 tinh \u0111\u1ec3 qu\u1ea3ng b\u00e1 r\u1ed9ng r\u00e3i ra qu\u1ed1c t\u1ebf, tham gia c\u00e1c h\u1ed9i ch\u1ee3 du l\u1ecbch trong n\u01b0\u1edbc v\u00e0 n\u01b0\u1edbc ngo\u00e0i…<\/p>\n\n\n\n
B\u00ean c\u1ea1nh \u0111\u00f3, mu\u1ed1n qu\u1ea3ng b\u00e1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch c\u00f3 hi\u1ec7u qu\u1ea3, \u0111\u1ecba ph\u01b0\u01a1ng c\u1ea7n khai th\u00e1c t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i \u1ea5n ph\u1ea9m th\u00f4ng tin du l\u1ecbch \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng t\u1ea1i Vi\u1ec7t Nam do c\u01a1 quan qu\u1ea3n l\u00fd nh\u00e0 n\u01b0\u1edbc v\u1ec1 du l\u1ecbch, c\u00e1c doanh nghi\u1ec7p \u1ea5n h\u00e0nh v\u00e0 cung c\u1ea5p cho du kh\u00e1ch; t\u1ed5 ch\u1ee9c c\u00e1c chuy\u1ebfn famtrip, presstrip; tuy\u00ean truy\u1ec1n qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00f4ng qua c\u00e1c \u1ea5n ph\u1ea9m truy\u1ec1n th\u00f4ng, truy\u1ec1n h\u00ecnh; tham d\u1ef1 h\u1ed9i ch\u1ee3, h\u1ed9i th\u1ea3o v\u00e0 giao l\u01b0u c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc \u0111\u1ec3 gi\u1edbi thi\u1ec7u v\u1ec1 h\u00ecnh \u1ea3nh c\u1ee7a \u0111i\u1ec3m t\u1edbi kh\u00e1ch du l\u1ecbch, \u0111\u1ed1i t\u00e1c v\u00e0 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0; t\u0103ng c\u01b0\u1eddng h\u01a1n n\u1eefa ngu\u1ed3n kinh ph\u00ed cho ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn, qu\u1ea3ng b\u00e1\u2026<\/p>\n\n\n\n
Th\u1ee9 hai<\/strong>,<\/em> c\u00e1c c\u00f4ng ty du l\u1ecbch, l\u1eef h\u00e0nh c\u1ea7n t\u00edch c\u1ef1c h\u01a1n n\u1eefa trong vi\u1ec7c li\u00ean k\u1ebft v\u1edbi c\u00e1c c\u00f4ng ty v\u1eadn t\u1ea3i, h\u00e0ng kh\u00f4ng, c\u0169ng nh\u01b0 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn \u0111\u00e3 an to\u00e0n \u0111\u1ec3 thi\u1ebft k\u1ebf th\u00eam c\u00e1c g\u00f3i s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u01b0u \u0111\u00e3i d\u00e0nh cho du kh\u00e1ch n\u1ed9i \u0111\u1ecba. Trong b\u1ed1i c\u1ea3nh d\u1ecbch b\u1ec7nh v\u1eabn c\u00f2n lan r\u1ed9ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, th\u00ec vi\u1ec7c t\u1eadp trung khai th\u00e1c th\u1ecb tr\u01b0\u1eddng du l\u1ecbch n\u1ed9i \u0111\u1ecba v\u1eabn l\u00e0 gi\u1ea3i ph\u00e1p \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn cho ng\u00e0nh du l\u1ecbch Vi\u1ec7t nam hi\u1ec7n nay. Th\u1eddi gian t\u1edbi, du l\u1ecbch Vi\u1ec7t Nam c\u1ea7n t\u1eadp trung v\u00e0o c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch v\u0103n h\u00f3a v\u00e0 sinh th\u00e1i c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao. Vi\u1ec7c khai th\u00e1c c\u00e1c n\u00e9t v\u0103n h\u00f3a \u0111\u1ecba ph\u01b0\u01a1ng, nh\u01b0: l\u00e0ng ngh\u1ec1, c\u00e1c m\u00f3n \u0103n \u0111\u1eb7c s\u1ea3n, c\u00e1c n\u00e9t \u0111\u1eb7c tr\u01b0ng \u0111\u1eb7c th\u00f9 ri\u00eang c\u1ee7a t\u1eebng v\u00f9ng v\u00e0 s\u1eed d\u1ee5ng ng\u01b0\u1eddi d\u00e2n \u0111\u1ecba ph\u01b0\u01a1ng l\u00e0m thuy\u1ebft minh vi\u00ean c\u1ea7n \u0111\u01b0\u1ee3c ph\u00e1t huy hi\u1ec7u qu\u1ea3. Ngo\u00e0i ra, c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh v\u0103n h\u00f3a t\u00e2m linh c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n g\u1eafn li\u1ec1n v\u1edbi c\u00e1c gi\u00e1 tr\u1ecb v\u0103n h\u00f3a truy\u1ec1n th\u1ed1ng c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch. T\u1ea1o ra v\u00e0 l\u00e0m n\u1ed5i b\u1eadt c\u00e1c h\u00ecnh \u1ea3nh ri\u00eang bi\u1ec7t t\u1ea1o \u1ea5n t\u01b0\u1ee3ng khi du kh\u00e1ch tham gia du l\u1ecbch v\u0103n h\u00f3a.<\/p>\n\n\n\nTh\u1ee9 ba<\/strong>,<\/em> ti\u1ebfp t\u1ee5c tuy\u00ean truy\u1ec1n, gi\u00e1o d\u1ee5c n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 vai tr\u00f2 quan tr\u1ecdng c\u1ee7a du l\u1ecbch trong vi\u1ec7c ph\u00e1t tri\u1ec3n kinh t\u1ebf \u0111\u1ecba ph\u01b0\u01a1ng, kinh t\u1ebf v\u00f9ng t\u1edbi ng\u01b0\u1eddi d\u00e2n. Theo \u0111\u00f3, kh\u00f4ng ch\u1ec9 Nh\u00e0 n\u01b0\u1edbc, ng\u00e0nh du l\u1ecbch, m\u00e0 c\u1ea3 c\u1ed9ng \u0111\u1ed3ng c\u00f9ng chung tay qu\u1ea3ng b\u00e1 v\u1ec1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn \u1edf Vi\u1ec7t Nam t\u1edbi b\u1ea1n b\u00e8 qu\u1ed1c t\u1ebf; Qua \u0111\u00f3, kh\u00f4ng ch\u1ec9 thu h\u00fat kh\u00e1ch du l\u1ecbch, m\u00e0 c\u00f2n c\u00f3 \u00fd ngh\u0129a thu h\u00fat ngu\u1ed3n v\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o du l\u1ecbch Vi\u1ec7t Nam. Vi\u1ec7c thu h\u00fat c\u00e1c t\u1eadp \u0111o\u00e0n du l\u1ecbch c\u00f3 uy t\u00edn qu\u1ed1c t\u1ebf \u0111\u1ea7u t\u01b0 ph\u00e1t tri\u1ec3n du l\u1ecbch v\u00e0o Vi\u1ec7t Nam nh\u1eb1m gi\u1ea3i quy\u1ebft b\u00e0i to\u00e1n h\u1ea1 t\u1ea7ng v\u1eadt ch\u1ea5t cho ph\u00e1t tri\u1ec3n du l\u1ecbch, \u0111\u1ed3ng th\u1eddi h\u1ecd c\u0169ng l\u00e0 k\u00eanh qu\u1ea3ng b\u00e1 uy t\u00edn cho du l\u1ecbch Vi\u1ec7t Nam.<\/p>\n\n\n\nTh\u1ee9 t\u01b0,<\/strong> th\u00e0nh l\u1eadp th\u00eam c\u00e1c trung t\u00e2m h\u01b0\u1edbng d\u1eabn v\u00e0 cung c\u1ea5p th\u00f4ng tin v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam, v\u1ec1 ti\u1ec1m n\u0103ng – \u0111\u1ea5t n\u01b0\u1edbc v\u00e0 con ng\u01b0\u1eddi Vi\u1ec7t Nam cho kh\u00e1ch du l\u1ecbch qu\u1ed1c t\u1ebf t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch m\u1edbi khai th\u00e1c \u1edf v\u00f9ng \u0110\u00f4ng B\u1eafc, T\u00e2y B\u1eafc nh\u01b0 Y\u00ean B\u00e1i, H\u00e0 Giang, Cao B\u1eb1ng, S\u01a1n La, \u0110i\u1ec7n Bi\u00ean. B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c v\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n, chi nh\u00e1nh du l\u1ecbch t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch \u0111\u00e3 \u0111\u01b0\u1ee3c du kh\u00e1ch trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf bi\u1ebft \u0111\u1ebfn, nh\u01b0: H\u00e0 N\u1ed9i, TP. H\u1ed3 Ch\u00ed Minh, \u0110\u00e0 N\u1eb5ng, Hu\u1ebf\u2026, th\u00ec c\u1ea7n li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd h\u01a1n v\u1edbi c\u00e1c c\u01a1 quan, t\u1ed5 ch\u1ee9c (ngo\u1ea1i giao, h\u00e0ng kh\u00f4ng, th\u01b0\u01a1ng v\u1ee5…) \u0111\u1ec3 tri\u1ec3n khai c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh x\u00fac ti\u1ebfn hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\nTh\u1ee9 <\/strong>n\u0103m<\/strong>, <\/em>\u0111a d\u1ea1ng h\u00f3a c\u00e1c m\u1eb7t h\u00e0ng l\u01b0u ni\u1ec7m (thi\u1ebft k\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t nhi\u1ec1u lo\u1ea1i qu\u00e0 l\u01b0u ni\u1ec7m g\u1eafn li\u1ec1n v\u1edbi n\u00e9t v\u0103n h\u00f3a c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch \u0111\u1ec3 t\u1eb7ng cho du kh\u00e1ch); \u0111a d\u1ea1ng h\u00f3a c\u00e1c h\u00ecnh th\u1ee9c b\u00e1n h\u00e0ng l\u01b0u ni\u1ec7m cho du kh\u00e1ch t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, nh\u01b0: b\u00e1n t\u1ea1i kh\u00e1ch s\u1ea1n, nh\u00e0 tr\u01b0ng b\u00e0y, ch\u1ee3 d\u00e2n sinh… Th\u00f4ng qua ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, h\u00ecnh \u1ea3nh \u0111\u1ea5t n\u01b0\u1edbc, con ng\u01b0\u1eddi, v\u0103n h\u00f3a Vi\u1ec7t Nam c\u0169ng \u0111\u01b0\u1ee3c du kh\u00e1ch ti\u1ebfp nh\u1eadn v\u00e0 qu\u1ea3ng b\u00e1 ra th\u1ecb tr\u01b0\u1eddng du l\u1ecbch qu\u1ed1c t\u1ebf.<\/p>\n\n\n\nTh\u1ee9 <\/strong>s\u00e1u<\/strong>,<\/em> t\u0103ng c\u01b0\u1eddng, qu\u1ea3ng b\u00e1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn tr\u00ean nhi\u1ec1u k\u00eanh th\u00f4ng tin, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c k\u00eanh thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a nhi\u1ec1u du kh\u00e1ch. <\/em>Trong giai \u0111o\u1ea1n d\u1ecbch b\u1ec7nh Covid-19, Vi\u1ec7t Nam c\u1ea7n t\u0103ng c\u01b0\u1eddng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin trong qu\u1ea3ng b\u00e1, truy\u1ec1n th\u00f4ng, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m du l\u1ecbch m\u1edbi. T\u0103ng c\u01b0\u1eddng qu\u1ea3ng c\u00e1o h\u00ecnh \u1ea3nh du l\u1ecbch Vi\u1ec7t tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n qu\u1ea3ng c\u00e1o nh\u01b0 trang web, truy\u1ec1n h\u00ecnh, truy\u1ec1n thanh… X\u00e1c \u0111\u1ecbnh c\u00e1c k\u00eanh \u0111\u1ec3 \u0111\u01b0a th\u00f4ng tin t\u1edbi th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam. Ti\u1ebfn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng ph\u00e1t h\u00e0nh c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng b\u00e1; x\u00e2y d\u1ef1ng m\u1ed9t s\u1ed1 b\u1ed9 phim c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam; tham d\u1ef1 c\u00e1c h\u1ed9i ch\u1ee3, tri\u1ec3n l\u00e3m v\u1ec1 du l\u1ecbch qu\u1ed1c t\u1ebf; n\u00e2ng c\u1ea5p trang th\u00f4ng tin \u0111i\u1ec7n t\u1eed v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam\u2026\/.<\/p>\n\n\n\nT\u00c0I LI\u1ec6U THAM KH\u1ea2O<\/strong><\/p>\n\n\n\n1. T\u1ed5ng c\u1ee5c Du l\u1ecbch Vi\u1ec7t Nam (2019, 2020). B\u00e1o c\u00e1o t\u1ed5ng k\u1ebft ho\u1ea1t \u0111\u1ed9ng ng\u00e0nh du l\u1ecbch Vi\u1ec7t Nam n\u0103m 2019, 2020<\/em><\/p>\n\n\n\n2. Thanh Giang (2021). \u0110\u1ec3 du l\u1ecbch n\u1ed9i \u0111\u1ecba tr\u1edf th\u00e0nh ch\u1ee7 l\u1ef1c trong ph\u1ee5c h\u1ed3i du l\u1ecbch Vi\u1ec7t Nam<\/em>, truy c\u1eadp t\u1eeb https:\/\/baotintuc.vn\/du-lich\/de-du-lich-noi-dia-tro-thanh-chu-luc-trong-phuc-hoi-du-lich-viet-nam-20210708110812485.htm<\/p>\n\n\n\n3. Trang Linh (2021). Du l\u1ecbch Vi\u1ec7t Nam 2020: ph\u00e1t huy n\u1ed9i l\u1ef1c trong \u201cb\u00e3o Covid-19\u201d, <\/em>truy c\u1eadp t\u1eeb https:\/\/nhandan.vn\/dien-dan-dulich\/du-lich-viet-nam-2020-phat-huy-noi-luc-trong-bao-covid-19-630469\/<\/p>\n\n\n\n4. Trung t\u00e2m Th\u00f4ng tin du l\u1ecbch, T\u1ed5ng c\u1ee5c Du l\u1ecbch (2020). Nh\u00ecn l\u1ea1i n\u0103m 2020 c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam: \u1ee8ng ph\u00f3 Covid-19, ph\u1ee5c h\u1ed3i ho\u1ea1t \u0111\u1ed9ng, \u0111\u01b0\u1ee3c th\u1ebf gi\u1edbi vinh danh,<\/em> truy c\u1eadp t\u1eeb https:\/\/vietnamtourism.gov.vn\/index.php\/items\/35206<\/p>\n\n\n\nTS. T\u0103ng Th\u1ecb H\u1eb1ng, \u0110\u1ed7 Th\u00f9y Trang, Ph\u1ea1m Th\u1ecb Th\u00f9y Linh, Nguy\u1ec5n Th\u1ecb H\u1ed3ng H\u1ea1nh<\/strong><\/p>\n\n\n\nTr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc M\u1edf H\u00e0 N\u1ed9i<\/strong><\/p>\n\n\n\n
Theo \u0111\u00f3, \u0111\u1ec3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 hi\u1ec7u qu\u1ea3, th\u00ec ng\u00e0nh du l\u1ecbch c\u00f9ng v\u1edbi ch\u00ednh quy\u1ec1n \u0111\u1ecba ph\u01b0\u01a1ng c\u1ea7n t\u1eadp trung v\u00e0o x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn, qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111i\u1ec3n h\u00ecnh \u0111\u01b0\u1ee3c nhi\u1ec1u du kh\u00e1ch y\u00eau th\u00edch. Ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 du l\u1ecbch l\u00e0 t\u1ea1o ra s\u1ef1 nh\u1eadn bi\u1ebft v\u1ec1 c\u00e1c h\u00ecnh \u1ea3nh c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn theo t\u1eebng giai \u0111o\u1ea1n kh\u00e1c nhau m\u1ed9t c\u00e1ch kh\u00e1c bi\u1ec7t v\u00e0 h\u1ea5p d\u1eabn. M\u1ed9t trong nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u1ed1t l\u00f5i c\u1ee7a ng\u00e0nh du l\u1ecbch l\u00e0 qu\u1ea3n l\u00fd \u0111i\u1ec3m \u0111\u1ebfn, ti\u1ebfn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng marketing nh\u1eb1m nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, ch\u1ecdn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau cho \u0111i\u1ec3m \u0111\u1ebfn, \u0111\u1ecbnh v\u1ecb \u0111i\u1ec3m \u0111\u1ebfn, x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m \u0111\u1eb7c th\u00f9 cho \u0111i\u1ec3m \u0111\u1ebfn, t\u1eeb \u0111\u00f3 x\u00e2y d\u1ef1ng v\u00e0 qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn tr\u00ean th\u1ecb tr\u01b0\u1eddng du l\u1ecbch; x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1 ph\u00f9 h\u1ee3p cho \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, \u0111\u1ea7u t\u01b0 kinh ph\u00ed th\u00edch \u0111\u00e1ng cho c\u00f4ng t\u00e1c qu\u1ea3ng b\u00e1; t\u0103ng c\u01b0\u1eddng c\u00f4ng t\u00e1c qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00f4ng qua n\u00e2ng c\u1ea5p trang web du l\u1ecbch, x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng b\u00e1 h\u1ea5p d\u1eabn cho du l\u1ecbch; n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ph\u00e1t thanh, truy\u1ec1n h\u00ecnh, qu\u1ea3ng b\u00e1 v\u1ec1 \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, ti\u1ebfn t\u1edbi ph\u1ee7 s\u00f3ng qua v\u1ec7 tinh \u0111\u1ec3 qu\u1ea3ng b\u00e1 r\u1ed9ng r\u00e3i ra qu\u1ed1c t\u1ebf, tham gia c\u00e1c h\u1ed9i ch\u1ee3 du l\u1ecbch trong n\u01b0\u1edbc v\u00e0 n\u01b0\u1edbc ngo\u00e0i…<\/p>\n\n\n\n
B\u00ean c\u1ea1nh \u0111\u00f3, mu\u1ed1n qu\u1ea3ng b\u00e1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch c\u00f3 hi\u1ec7u qu\u1ea3, \u0111\u1ecba ph\u01b0\u01a1ng c\u1ea7n khai th\u00e1c t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i \u1ea5n ph\u1ea9m th\u00f4ng tin du l\u1ecbch \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng t\u1ea1i Vi\u1ec7t Nam do c\u01a1 quan qu\u1ea3n l\u00fd nh\u00e0 n\u01b0\u1edbc v\u1ec1 du l\u1ecbch, c\u00e1c doanh nghi\u1ec7p \u1ea5n h\u00e0nh v\u00e0 cung c\u1ea5p cho du kh\u00e1ch; t\u1ed5 ch\u1ee9c c\u00e1c chuy\u1ebfn famtrip, presstrip; tuy\u00ean truy\u1ec1n qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00f4ng qua c\u00e1c \u1ea5n ph\u1ea9m truy\u1ec1n th\u00f4ng, truy\u1ec1n h\u00ecnh; tham d\u1ef1 h\u1ed9i ch\u1ee3, h\u1ed9i th\u1ea3o v\u00e0 giao l\u01b0u c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh du l\u1ecbch trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc \u0111\u1ec3 gi\u1edbi thi\u1ec7u v\u1ec1 h\u00ecnh \u1ea3nh c\u1ee7a \u0111i\u1ec3m t\u1edbi kh\u00e1ch du l\u1ecbch, \u0111\u1ed1i t\u00e1c v\u00e0 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0; t\u0103ng c\u01b0\u1eddng h\u01a1n n\u1eefa ngu\u1ed3n kinh ph\u00ed cho ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn, qu\u1ea3ng b\u00e1\u2026<\/p>\n\n\n\n
Th\u1ee9 hai<\/strong>,<\/em> c\u00e1c c\u00f4ng ty du l\u1ecbch, l\u1eef h\u00e0nh c\u1ea7n t\u00edch c\u1ef1c h\u01a1n n\u1eefa trong vi\u1ec7c li\u00ean k\u1ebft v\u1edbi c\u00e1c c\u00f4ng ty v\u1eadn t\u1ea3i, h\u00e0ng kh\u00f4ng, c\u0169ng nh\u01b0 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn \u0111\u00e3 an to\u00e0n \u0111\u1ec3 thi\u1ebft k\u1ebf th\u00eam c\u00e1c g\u00f3i s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u01b0u \u0111\u00e3i d\u00e0nh cho du kh\u00e1ch n\u1ed9i \u0111\u1ecba. Trong b\u1ed1i c\u1ea3nh d\u1ecbch b\u1ec7nh v\u1eabn c\u00f2n lan r\u1ed9ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, th\u00ec vi\u1ec7c t\u1eadp trung khai th\u00e1c th\u1ecb tr\u01b0\u1eddng du l\u1ecbch n\u1ed9i \u0111\u1ecba v\u1eabn l\u00e0 gi\u1ea3i ph\u00e1p \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn cho ng\u00e0nh du l\u1ecbch Vi\u1ec7t nam hi\u1ec7n nay. Th\u1eddi gian t\u1edbi, du l\u1ecbch Vi\u1ec7t Nam c\u1ea7n t\u1eadp trung v\u00e0o c\u00e1c s\u1ea3n ph\u1ea9m du l\u1ecbch v\u0103n h\u00f3a v\u00e0 sinh th\u00e1i c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao. Vi\u1ec7c khai th\u00e1c c\u00e1c n\u00e9t v\u0103n h\u00f3a \u0111\u1ecba ph\u01b0\u01a1ng, nh\u01b0: l\u00e0ng ngh\u1ec1, c\u00e1c m\u00f3n \u0103n \u0111\u1eb7c s\u1ea3n, c\u00e1c n\u00e9t \u0111\u1eb7c tr\u01b0ng \u0111\u1eb7c th\u00f9 ri\u00eang c\u1ee7a t\u1eebng v\u00f9ng v\u00e0 s\u1eed d\u1ee5ng ng\u01b0\u1eddi d\u00e2n \u0111\u1ecba ph\u01b0\u01a1ng l\u00e0m thuy\u1ebft minh vi\u00ean c\u1ea7n \u0111\u01b0\u1ee3c ph\u00e1t huy hi\u1ec7u qu\u1ea3. Ngo\u00e0i ra, c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh v\u0103n h\u00f3a t\u00e2m linh c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n g\u1eafn li\u1ec1n v\u1edbi c\u00e1c gi\u00e1 tr\u1ecb v\u0103n h\u00f3a truy\u1ec1n th\u1ed1ng c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch. T\u1ea1o ra v\u00e0 l\u00e0m n\u1ed5i b\u1eadt c\u00e1c h\u00ecnh \u1ea3nh ri\u00eang bi\u1ec7t t\u1ea1o \u1ea5n t\u01b0\u1ee3ng khi du kh\u00e1ch tham gia du l\u1ecbch v\u0103n h\u00f3a.<\/p>\n\n\n\n Th\u1ee9 ba<\/strong>,<\/em> ti\u1ebfp t\u1ee5c tuy\u00ean truy\u1ec1n, gi\u00e1o d\u1ee5c n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 vai tr\u00f2 quan tr\u1ecdng c\u1ee7a du l\u1ecbch trong vi\u1ec7c ph\u00e1t tri\u1ec3n kinh t\u1ebf \u0111\u1ecba ph\u01b0\u01a1ng, kinh t\u1ebf v\u00f9ng t\u1edbi ng\u01b0\u1eddi d\u00e2n. Theo \u0111\u00f3, kh\u00f4ng ch\u1ec9 Nh\u00e0 n\u01b0\u1edbc, ng\u00e0nh du l\u1ecbch, m\u00e0 c\u1ea3 c\u1ed9ng \u0111\u1ed3ng c\u00f9ng chung tay qu\u1ea3ng b\u00e1 v\u1ec1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn \u1edf Vi\u1ec7t Nam t\u1edbi b\u1ea1n b\u00e8 qu\u1ed1c t\u1ebf; Qua \u0111\u00f3, kh\u00f4ng ch\u1ec9 thu h\u00fat kh\u00e1ch du l\u1ecbch, m\u00e0 c\u00f2n c\u00f3 \u00fd ngh\u0129a thu h\u00fat ngu\u1ed3n v\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o du l\u1ecbch Vi\u1ec7t Nam. Vi\u1ec7c thu h\u00fat c\u00e1c t\u1eadp \u0111o\u00e0n du l\u1ecbch c\u00f3 uy t\u00edn qu\u1ed1c t\u1ebf \u0111\u1ea7u t\u01b0 ph\u00e1t tri\u1ec3n du l\u1ecbch v\u00e0o Vi\u1ec7t Nam nh\u1eb1m gi\u1ea3i quy\u1ebft b\u00e0i to\u00e1n h\u1ea1 t\u1ea7ng v\u1eadt ch\u1ea5t cho ph\u00e1t tri\u1ec3n du l\u1ecbch, \u0111\u1ed3ng th\u1eddi h\u1ecd c\u0169ng l\u00e0 k\u00eanh qu\u1ea3ng b\u00e1 uy t\u00edn cho du l\u1ecbch Vi\u1ec7t Nam.<\/p>\n\n\n\n Th\u1ee9 t\u01b0,<\/strong> th\u00e0nh l\u1eadp th\u00eam c\u00e1c trung t\u00e2m h\u01b0\u1edbng d\u1eabn v\u00e0 cung c\u1ea5p th\u00f4ng tin v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam, v\u1ec1 ti\u1ec1m n\u0103ng – \u0111\u1ea5t n\u01b0\u1edbc v\u00e0 con ng\u01b0\u1eddi Vi\u1ec7t Nam cho kh\u00e1ch du l\u1ecbch qu\u1ed1c t\u1ebf t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch m\u1edbi khai th\u00e1c \u1edf v\u00f9ng \u0110\u00f4ng B\u1eafc, T\u00e2y B\u1eafc nh\u01b0 Y\u00ean B\u00e1i, H\u00e0 Giang, Cao B\u1eb1ng, S\u01a1n La, \u0110i\u1ec7n Bi\u00ean. B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c v\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n, chi nh\u00e1nh du l\u1ecbch t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch \u0111\u00e3 \u0111\u01b0\u1ee3c du kh\u00e1ch trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf bi\u1ebft \u0111\u1ebfn, nh\u01b0: H\u00e0 N\u1ed9i, TP. H\u1ed3 Ch\u00ed Minh, \u0110\u00e0 N\u1eb5ng, Hu\u1ebf\u2026, th\u00ec c\u1ea7n li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd h\u01a1n v\u1edbi c\u00e1c c\u01a1 quan, t\u1ed5 ch\u1ee9c (ngo\u1ea1i giao, h\u00e0ng kh\u00f4ng, th\u01b0\u01a1ng v\u1ee5…) \u0111\u1ec3 tri\u1ec3n khai c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh x\u00fac ti\u1ebfn hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\n Th\u1ee9 <\/strong>n\u0103m<\/strong>, <\/em>\u0111a d\u1ea1ng h\u00f3a c\u00e1c m\u1eb7t h\u00e0ng l\u01b0u ni\u1ec7m (thi\u1ebft k\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t nhi\u1ec1u lo\u1ea1i qu\u00e0 l\u01b0u ni\u1ec7m g\u1eafn li\u1ec1n v\u1edbi n\u00e9t v\u0103n h\u00f3a c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch \u0111\u1ec3 t\u1eb7ng cho du kh\u00e1ch); \u0111a d\u1ea1ng h\u00f3a c\u00e1c h\u00ecnh th\u1ee9c b\u00e1n h\u00e0ng l\u01b0u ni\u1ec7m cho du kh\u00e1ch t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, nh\u01b0: b\u00e1n t\u1ea1i kh\u00e1ch s\u1ea1n, nh\u00e0 tr\u01b0ng b\u00e0y, ch\u1ee3 d\u00e2n sinh… Th\u00f4ng qua ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng t\u1ea1i c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch, h\u00ecnh \u1ea3nh \u0111\u1ea5t n\u01b0\u1edbc, con ng\u01b0\u1eddi, v\u0103n h\u00f3a Vi\u1ec7t Nam c\u0169ng \u0111\u01b0\u1ee3c du kh\u00e1ch ti\u1ebfp nh\u1eadn v\u00e0 qu\u1ea3ng b\u00e1 ra th\u1ecb tr\u01b0\u1eddng du l\u1ecbch qu\u1ed1c t\u1ebf.<\/p>\n\n\n\n Th\u1ee9 <\/strong>s\u00e1u<\/strong>,<\/em> t\u0103ng c\u01b0\u1eddng, qu\u1ea3ng b\u00e1 c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn tr\u00ean nhi\u1ec1u k\u00eanh th\u00f4ng tin, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c k\u00eanh thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a nhi\u1ec1u du kh\u00e1ch. <\/em>Trong giai \u0111o\u1ea1n d\u1ecbch b\u1ec7nh Covid-19, Vi\u1ec7t Nam c\u1ea7n t\u0103ng c\u01b0\u1eddng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin trong qu\u1ea3ng b\u00e1, truy\u1ec1n th\u00f4ng, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m du l\u1ecbch m\u1edbi. T\u0103ng c\u01b0\u1eddng qu\u1ea3ng c\u00e1o h\u00ecnh \u1ea3nh du l\u1ecbch Vi\u1ec7t tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n qu\u1ea3ng c\u00e1o nh\u01b0 trang web, truy\u1ec1n h\u00ecnh, truy\u1ec1n thanh… X\u00e1c \u0111\u1ecbnh c\u00e1c k\u00eanh \u0111\u1ec3 \u0111\u01b0a th\u00f4ng tin t\u1edbi th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam. Ti\u1ebfn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng ph\u00e1t h\u00e0nh c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng b\u00e1; x\u00e2y d\u1ef1ng m\u1ed9t s\u1ed1 b\u1ed9 phim c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam; tham d\u1ef1 c\u00e1c h\u1ed9i ch\u1ee3, tri\u1ec3n l\u00e3m v\u1ec1 du l\u1ecbch qu\u1ed1c t\u1ebf; n\u00e2ng c\u1ea5p trang th\u00f4ng tin \u0111i\u1ec7n t\u1eed v\u1ec1 du l\u1ecbch Vi\u1ec7t Nam\u2026\/.<\/p>\n\n\n\n T\u00c0I LI\u1ec6U THAM KH\u1ea2O<\/strong><\/p>\n\n\n\n 1. T\u1ed5ng c\u1ee5c Du l\u1ecbch Vi\u1ec7t Nam (2019, 2020). B\u00e1o c\u00e1o t\u1ed5ng k\u1ebft ho\u1ea1t \u0111\u1ed9ng ng\u00e0nh du l\u1ecbch Vi\u1ec7t Nam n\u0103m 2019, 2020<\/em><\/p>\n\n\n\n 2. Thanh Giang (2021). \u0110\u1ec3 du l\u1ecbch n\u1ed9i \u0111\u1ecba tr\u1edf th\u00e0nh ch\u1ee7 l\u1ef1c trong ph\u1ee5c h\u1ed3i du l\u1ecbch Vi\u1ec7t Nam<\/em>, truy c\u1eadp t\u1eeb https:\/\/baotintuc.vn\/du-lich\/de-du-lich-noi-dia-tro-thanh-chu-luc-trong-phuc-hoi-du-lich-viet-nam-20210708110812485.htm<\/p>\n\n\n\n 3. Trang Linh (2021). Du l\u1ecbch Vi\u1ec7t Nam 2020: ph\u00e1t huy n\u1ed9i l\u1ef1c trong \u201cb\u00e3o Covid-19\u201d, <\/em>truy c\u1eadp t\u1eeb https:\/\/nhandan.vn\/dien-dan-dulich\/du-lich-viet-nam-2020-phat-huy-noi-luc-trong-bao-covid-19-630469\/<\/p>\n\n\n\n 4. Trung t\u00e2m Th\u00f4ng tin du l\u1ecbch, T\u1ed5ng c\u1ee5c Du l\u1ecbch (2020). Nh\u00ecn l\u1ea1i n\u0103m 2020 c\u1ee7a du l\u1ecbch Vi\u1ec7t Nam: \u1ee8ng ph\u00f3 Covid-19, ph\u1ee5c h\u1ed3i ho\u1ea1t \u0111\u1ed9ng, \u0111\u01b0\u1ee3c th\u1ebf gi\u1edbi vinh danh,<\/em> truy c\u1eadp t\u1eeb https:\/\/vietnamtourism.gov.vn\/index.php\/items\/35206<\/p>\n\n\n\n TS. T\u0103ng Th\u1ecb H\u1eb1ng, \u0110\u1ed7 Th\u00f9y Trang, Ph\u1ea1m Th\u1ecb Th\u00f9y Linh, Nguy\u1ec5n Th\u1ecb H\u1ed3ng H\u1ea1nh<\/strong><\/p>\n\n\n\n Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc M\u1edf H\u00e0 N\u1ed9i<\/strong><\/p>\n\n\n\n